Insight Platforms

Emporia Research Demo: The DIY Advantage: Verified B2B Sampling for Insights Pros
2025-02-18 14:00 - 15:00 (Europe/London)
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Emporia is a self-serve platform for sourcing verified B2B sample programmatically from over 800 million professional and company records.

Emporia is a self-serve platform for sourcing verified B2B sample programmatically and without a panel.

The Emporia platform sits on top of 800MM professional and firmographic records allowing our users hyper targeting for their B2B qualitative and quantitative studies.

Sign up ONCE to access ALL SESSIONS at the Demo Days for Research & Analytics Tools – February 2025

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Part of the Demo Days for Research & Analytics Tools – February 2025

Emporia is a self-serve platform for sourcing verified B2B sample programmatically from over 800 million professional and company records.

Emporia is a self-serve platform for sourcing verified B2B sample programmatically and without a panel.

The Emporia platform sits on top of 800MM professional and firmographic records allowing our users hyper targeting for their B2B qualitative and quantitative studies.

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Michael HessMichael Hess, CEO & co-founder of Emporia Research, helps businesses access high-quality, affordable insights to drive smarter business decisions.FIND OUT MORE Michael Hess

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Emporia ResearchEmporia is a self-serve platform for sourcing verified B2B sample programmatically from over 800 million professional and company records.FIND OUT MORE Emporia Research

inca Demo: Reimagining Surveys for Deeper Insights and Better Participant Experience
2025-02-18 13:00 - 14:00
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inca is the future of the survey and it’s here NOW : the only platform with all the question types and features of a survey plus qualitative understanding through leading edge conversational AI. Available in 90 languages.

Attend this demo to learn how:

More engaging experiences for participants mean deeper insights for researchers

Good quality, empathetic Conversational AI differs from poorer quality Conversational AI

Participants can now answer open-ended questions by voice or video and receive an intelligent, AI probe in real time

Answers to open-ended questions can be used as a live quality check in survey

You can access insights live and use AI to accurately create quantified themes from open-ended responses

The researcher is in the loop to steer the AI probing and coding according to their needs

As well as providing a demo of the end-to-end inca Conversational AI platform, we’ll explain how you can integrate inca’s sophisticated AI probing and AI coding into the surveys and analytics you already use through API integrations.

Sign up ONCE to access ALL SESSIONS at the Demo Days for Research & Analytics Tools – February 2025

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Part of the Demo Days for Research & Analytics Tools – February 2025

inca is the future of the survey and it’s here NOW : the only platform with all the question types and features of a survey plus qualitative understanding through leading edge conversational AI. Available in 90 languages.

Watch this demo to learn how:

More engaging experiences for participants mean deeper insights for researchers

Good quality, empathetic Conversational AI differs from poorer quality Conversational AI

Participants can now answer open-ended questions by voice or video and receive an intelligent, AI probe in real time

Answers to open-ended questions can be used as a live quality check in survey

You can access insights live and use AI to accurately create quantified themes from open-ended responses

The researcher is in the loop to steer the AI probing and coding according to their needs

As well as providing a demo of the end-to-end inca Conversational AI platform, we’ll explain how you can integrate inca’s sophisticated AI probing and AI coding into the surveys and analytics you already use through API integrations.

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Speakers

Kathy ChengDeeply qualitative at heart, Kathy founded Nexxt Intelligence with 20+ years of global market research experience to bring clients the best of both worlds: qual and quant.FIND OUT MORE Kathy ChengPhil SutcliffePhil is the Managing Partner of Nexxt Intelligence.FIND OUT MORE Phil Sutcliffe

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incainca is a Conversational AI solution that delivers deep human understanding by blending qualitative capabilities with quantitative scale.FIND OUT MORE inca

Demo Days for Research & Analytics Tools February 2025
2025-02-18 00:00 - 2025-02-19 23:59
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Sign up ONCE to access ALL SESSIONS at the Analytics & Reporting Summit – October 2024

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Part of the Analytics & Reporting Summit – October 2024:

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Mike StevensMike Stevens is the founder of Insight Platforms. He is a consultant, advisor and thought leader on the intersection of technology and research.FIND OUT MORE Mike Stevens

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RecollectiveRecollective is an industry-leading research tool for conducting online qualitative studies and developing robust insight communities.FIND OUT MORE Recollective

succeet25
2025-02-12 08:00 - 2025-02-13 17:00

Insights Awareness Pulse: Industry Survey Results
2025-01-29 15:00 - 16:00
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Find out which research and insights brands are most well known and who is famous for what in the results of this industry-wide survey.

More than 600 people across 40 countries identified over a thousand different research companies.

Who came out on top? Who is most well-known for innovation research, advertising research, or shopper research? Which companies are punching above their weight?

Sign up for this live webinar to learn:

The most well-known companies in the insights industry

The top contenders for different insights capabilities

The key attributes of the winning research and insights brands.

Sign up to join live or watch on-demand afterwards

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Find out which research and insights brands are most well known and who is famous for what in the results of this industry-wide survey.

More than 600 people across 40 countries identified over a thousand different research companies.

Who came out on top? Who is most well-known for innovation research, advertising research, or shopper research? Which companies are punching above their weight?

Watch for this webinar replay to learn:

The most well-known companies in the insights industry

The top contenders for different insights capabilities

The key attributes of the winning research and insights brands.

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Mike StevensMike Stevens is the founder of Insight Platforms. He is a consultant, advisor and thought leader on the intersection of technology and research.FIND OUT MORE Mike StevensCynthia PortugalCynthia Portugal is Growth Director at Insight Platforms, she leads content, training, events, and hosts the Insights from Elsewhere podcast.FIND OUT MORE Cynthia PortugalIosetta SantiniIosetta Santini, Account Director at Keen as Mustard, is a creative and enthusiastic professional in the B2B marketing industry.FIND OUT MORE Iosetta Santini

More about Keen as Mustard Marketing

Keen as Mustard MarketingKeen as Mustard Marketing is a strategic marketing consultancy that specialises in the research, analytics and consumer insights industry. FIND OUT MORE Keen as Mustard Marketing

100% Automated Projects: Reinventing the Brand-Agency Model with Gen AI
2025-01-22 15:00 - 16:00
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Gen AI Automation: The End of the Pyramid Agency Model and What It Means for Your Brand

Generative AI is transforming how insights, innovation and brand strategy projects are delivered. The traditional pyramid agency model, with its layers of hierarchies and manual processes, is rapidly becoming obsolete. In its place, agile, expert-driven boutique agencies are emerging.

In this webinar, Jonathan Williams, founder of One Strategy Studio, will demonstrate how Generative AI automation is streamlining every phase of strategic insight projects for innovation, brand positioning, communications development and more.

Join this session to learn how your organisation can:

leverage Gen AI innovations to uncover insights, develop ideas, and unlock creative opportunities

achieve outcomes as good as or better than a traditional agency, with global coverage in local languages across any category

move faster than ever before with projects delivered in hours and scope to iterate on the results.

Register for the live webinar; the session will also be recorded for on-demand access afterwards.

Sign up to join live or watch on-demand afterwards

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Gen AI Automation: The End of the Pyramid Agency Model and What It Means for Your Brand

Generative AI is transforming how insights, innovation and brand strategy projects are delivered. The traditional pyramid agency model, with its layers of hierarchies and manual processes, is rapidly becoming obsolete. In its place, agile, expert-driven boutique agencies are emerging.

In this webinar, Jonathan Williams, founder of One Strategy Studio, demonstrates how Generative AI automation is streamlining every phase of strategic insight projects for innovation, brand positioning, communications development and more.

Watch this video to learn how your organisation can:

leverage Gen AI innovations to uncover insights, develop ideas, and unlock creative opportunities

achieve outcomes as good as or better than a traditional agency, with global coverage in local languages across any category

move faster than ever before with projects delivered in hours and scope to iterate on the results.

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Learn more about ONE Strategy Studio

ONE Strategy StudioThe AI-first strategic insights agency that takes clients from brief to breakthrough in hours and days.FIND OUT MORE ONE Strategy Studio

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Jonathan WilliamsJonathan Williams is the founder of One Strategy Studio. He is a seasoned Insight Strategist, Entrepreneur, and Angel Investor in the Insights and Brand Strategy industries.FIND OUT MORE Jonathan Williams

Original Voice - Standing Out in the AI-Driven Era
2025-01-09 21:00 - 22:00
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Dave McCaughan covers the importance of companies’ original voice to truly differentiate in the ai-driven landscape.

In the wake of the GPT revolution, the challenge for marketers and researchers is clear: how can you leverage AI to deliver unique value, elevate your brand, and stand out in a crowded field?

This keynote session explores the strategies and tools you need to harness AI effectively, ensuring that your insights and actions are not only impactful but also distinctly yours. Learn how to navigate the growing competition by adopting an original voice and offering clients truly differentiated solutions in an AI-driven landscape.

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Dave McCaughanDave McCaughan is a speaker, writer and consultant who helps marketers understand the relationships between people, brands and media with an emphasis on Asia.FIND OUT MORE Dave McCaughan

Upgrading Market Research in China with AI & Digital
2025-01-09 21:00 - 22:00
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Discover the latest concepts and applications of AI and digital technology in enhancing market research capabilities in China.

This session, presented by Quick Decision on behalf of CMRA (China Market Research Association), explores the latest concepts and applications of AI and digital technology in enhancing research in China.

Given the current economic challenges, improving efficiency and cost-effectiveness is crucial for all research companies in China to thrive in this highly competitive market.

There are numerous successful cases in China that demonstrate potential solutions to these challenges, particularly in the context of the uniquely advanced digital/e-commerce environment.

Furthermore, identifying new growth opportunities is vital for both Chinese enterprises and the market research industry, with global expansion being one of the most significant opportunities.

Therefore, gaining a deep understanding of consumers outside China is critical for Chinese brands to build and maintain a healthy brand image in the long run.

Watch this video for key insights and potential business opportunities for research companies from both China and other countries.

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Perry LiPerry Li is the Co-founder and General Manager of Quick Decision, a research technology platform for product innovation and customer experience feedback.FIND OUT MORE Perry Li

Learn more about Quick Decision:

Quick DecisionQuick Decision is a leading provider of technology and services for market research and product innovation based in Guangzhou, China. FIND OUT MORE Quick Decision

Lightning Demo: BoltChat AI
2025-01-09 08:30 - 09:00
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BoltChat AI is an AI-powered qualitative market research tool for conducting AI-moderated interviews and providing reports within 24 hours.

BoltChatAI’s trained AI moderators automatically identify consumers, conduct 30-minute individual in-depth interviews,and provide an actionable report summary, all within 24 hours

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Robert PurssRob Purss, APAC Lead for BoltChatAI, has over 15 years experience in both agency and client side in market research and marketing.FIND OUT MORE Robert Purss

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Bolt InsightBolt Insight is a global insight and market research company helping organisations make better decisions by staying close to real consumers.FIND OUT MORE Bolt Insight

It’s Not Just Data Science - Behavioural Science is Key
2025-01-09 08:00 - 09:00
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This session explores the question: Data Science or Behavioural Science or both. And if both, in what proportion and manner?

Data Science is well established as a core of digital business, with digital insights strongly guiding decision making. However, most digital professionals will show a blank face on hearing the term Behavioural Science.

But here is a big question question: are the technology big daddies like Amazon and Google making money based on Data Science or based on Behavioural Science? The way they use loss aversion, social bias, and framing to present their wares, you may recognise that BeSci should get equal credit for their success.

While data science has been a big contributor to business insights, increased consumer focus, and eventually profitability, it is often forgotten that data science alone is just a sledgehammer. Data science needs to be guided by behavioural science to reach its full potential.

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Ashok SethiAshok Sethi is the co-founder of Behave! Consulting and an expert in applying behavioural science to marketing problem solving.FIND OUT MORE Ashok Sethi

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Behave! ConsultingBehave! Consulting provide marketers with powerful consumer insights and marketing advice, through the lens of the behavioural sciences.FIND OUT MORE Behave! Consulting

Lightning Demo: Acutus AI
2025-01-09 07:30 - 08:00
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Acutus AI is a research tech company that uses AI to help overcome low conversion, sample wastage and poor data quality in online surveys.

Acutus AI’s flagship product is QMAPI – Qualification Mapping API: an AI-Driven Qual Pilot for automating survey qualifications.

QMAPI routes respondents to the most suitable surveys by using AI-generated qualification questions. Each respondent receives a probability score that determines the best match to available surveys, ensuring higher relevance and conversion rates.

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Ankesh SaxenaAnkesh Saxena has over two decades of experience, expanding market presence, capturing opportunities, and optimizing global operations.FIND OUT MORE Ankesh Saxena

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Acutus AIAcutus AI is a research tech company that uses AI to help overcome low conversion, sample wastage and poor data quality in online surveys.FIND OUT MORE Acutus AI

Fireside Chat: Reimagining Qualitative Research in the Digital Age
2025-01-09 07:00 - 08:00
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Ryota Sano of TALKEYE interviews digital qualitative expert Tom Woodnutt about the challenges and opportunities for qualitative research in the AI era.

This engaging fireside chat with a leading global expert explores how online qualitative research is redefining authenticity, uncovering insights traditional methods miss, and adapting to cultural nuances across Asia.

Gain actionable advice on overcoming challenges in participant engagement, avoiding common pitfalls when transitioning to digital methods, and leveraging the latest innovations to stay ahead.

This session will inspire you to rethink qualitative research and embrace the evolving digital landscape with confidence.

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Tom WoodnuttTom is the founder of insight & strategy collective Feeling Mutual. He is a leading expert in global, online and mobile qualitative research.FIND OUT MORE Tom WoodnuttRyota SanoRyota Sano is the owner and the CEO of TALKEYE, a Japan based firm providing research services to clients around the world.FIND OUT MORE Ryota Sano

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Feeling MutualFeeling Mutual delivers agile qualitative research projects from Strategic and Creative Development, to Customer Journey, Innovation and UX.FIND OUT MORE Feeling MutualTALKEYETALKEYE is a full service marketing research and consultancy with expertise in luxury categories and affluent consumer groups.FIND OUT MORE TALKEYE

Lightning Demo: Product Hub
2025-01-08 10:00 - 11:00
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Product Hub by MMR Research is an end-to-end, automated solution for central location (CLT) and in-home (iHUT) product testing.

Product Hub helps accelerate innovation pipelines with options for DIY and full managed central location and in-home tests with consumer audiences around the world.

Backed by MMR Research’s 30+ years of global expertise in consumer product testing, we combine expertise, scientific precision, and advanced technology to deliver actionable insights and streamline your product development process.

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Tasneem DalalTasneem Dalal is the Customer Success Director, Product Hub at MMR Research.FIND OUT MORE Tasneem Dalal

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Product HubProduct Hub by MMR Research is an end-to-end, automated solution for central location (CLT) and in-home (iHUT) product testing.FIND OUT MORE Product HubMMR ResearchMMR Research is a market research company specialising in innovation, sensory testing and brand strategy & development. FIND OUT MORE MMR Research

Advancing Online Qualitative Research in Asia With Recollective
2025-01-08 10:00 - 11:00
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Learn about online qualitative research with Recollective, including communities, real time video and AI-powered analytics & reporting.

Recollective is a leading global provider of online qualitative research, whose platform helps researchers capture authentic insights across various cultural contexts, while minimising bias.

Discover how Recollective is driving innovation and catering to the increasing interest of Asian researchers with advanced tools and localised solutions. Plus, experience the platform in action during a live product demo.

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Speakers

Nick YeungNick Yeung is Manager, Business Development, for Global Online Research Pioneer Recollective. He is currently spearheading Recollective’s expansion to Asia. FIND OUT MORE Nick Yeung

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RecollectiveRecollective is an industry-leading research tool for conducting online qualitative studies and developing robust insight communities.FIND OUT MORE Recollective

Analysing Qualitative Research with AI
2025-01-08 09:30 - 10:00
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Watch the key highlights of this short case study for Momentum Research based on a training program for using AI in qualitative research.

This session will provide hands-on details of a qualitative project, first produced manually, then a version produced using Claude 3.5 Sonnet.

This will be a practical demonstration, moving beyond speculation about the role of AI, based on preparing native language video files in Chinese and Japanese and uploading to Claude for analysis and output.

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John HabershonJohn Habershon PhD is the owner of insights consultancy Momentum, and an expert in applying AI to the field of qualitative research. FIND OUT MORE John Habershon

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Momentum ResearchMomentum Research unlocks insights using innovative behavioural methodologies and AI-powered qualitative research.FIND OUT MORE Momentum Research

But Will it Work in Asia? The Challenges of Digital & AI Research in a Diverse Region
2025-01-08 09:00 - 10:00
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Learn how to ensure that digital & AI research approaches work properly in Asia in this panel discussion with industry leaders.

Asia is a continent of extraordinary diversity, spanning developed markets like China, Japan, Korea to high growth economies like Indonesia and India as well as emerging countries such as Vietnam and Myanmar.

This diversity brings both opportunities and challenges for the adoption of more complex online research methods in Asia.

This panel discussion with industry leaders and experts in research across Asia explores the complexities of digital and AI research in one of the most heterogeneous regions in the world.

Key themes include:

Choosing the Right Tech. Not all digital or AI research tools work effectively in Asia, with its diverse levels of digital penetration, infrastructure, and technological adoption.

Finding the Right People. How do you find and recruit online participants from different socio-economic groups, geographies, and languages?

Dealing with Differences. How do you navigate cultural sensitivities, language barriers, and consumer behaviours that vary dramatically between markets such as urbanised Tokyo and rural Indonesia?

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Speakers

Nina PascualNina Pascual, Senior Insights & Analytics Business Partner at FrieslandCampina, has 15+ years of insights experience in both agency & client.FIND OUT MORE Nina PascualGiulia RomanoGiulia, Head of Customer Innovation at Field Notes, has extensive experience managing international projects across multiple methodologies.FIND OUT MORE Giulia RomanoNishant KaushalNishant is a global insights professional with 20+years advising on brand strategy, innovation, brand & communication and market development. FIND OUT MORE Nishant KaushalMike StevensMike Stevens is the founder of Insight Platforms. He is a consultant, advisor and thought leader on the intersection of technology and research.FIND OUT MORE Mike Stevens

Learn more about Field Notes & ADNA Research

ADNA ResearchADNA Research is an agile insights consultancy with proprietary tech for accessing 700m+ respondents globally for real-time feedback.FIND OUT MORE ADNA ResearchField NotesField Notes is a platform for capturing and managing high quality, self-shot video from people around the world via their smartphones.FIND OUT MORE Field Notes

Lightning Demo: MDI Global
2025-01-08 08:30 - 09:00
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MDI Global is a full service market research consultancy that specialises in smartphone-based data collection.

MDI (Mobile Digital Insights) provides mobile-focused market research, using proprietary smartphone apps and technology for data collection and analysis.

MDI will demonstrate the benefit of its multi lingual cute Koala AI moderator via insightful research on research demonstrating the power of this technology and its benefits and pitfalls when compared to human moderators.

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James FergussonJames Fergusson is the founder and Chief Commercial Officer for MDI Global (Mobile Digital Insights Global).FIND OUT MORE James Fergusson

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MDI GlobalMDI Global is a full service market research consultancy that specialises in smartphone-based data collection.FIND OUT MORE MDI Global

Lightning Demo: Yasna
2025-01-08 07:30 - 08:00
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Yasna by Fastuna is an AI assistant for conversational research: collect facts, opinions, and ideas from any audience in any country or language.

Yasna conducts in-depth AI interviews and analysis of qualitative data in a human like manner.

Yasna saves time, money, and effort on conducting in-depth interviews and analysis; the AI agent can chat with hundreds of consumers simultaneously, in different languages and with any target group. As an output, Yasna provides transcripts, interview summaries, structured reports, and data analysis.

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Tanya BerlinaTanya Berlina is the Research Director for Yasna.ai. She has over 20 years experience in qualitative market research.FIND OUT MORE Tanya Berlina

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Yasna.aiYasna is an AI assistant for conversational research: collect facts, opinions, and ideas from any audience in any country or language.FIND OUT MORE Yasna.ai

The Research Technology Landscape
2025-01-08 06:00 - 07:00
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Get to grips with the diverse technology landscape of tools for market and user research, CX feedback and data analytics.

This overview session covers 12 of the most important categories in the research and analytics technology landscape. Get a high-level overview of each area, including key features, use cases, leading suppliers, and recent innovations.

Watch this video to learn:

The size, shape and depth of the research tech landscape

Key features, use cases and benefits of different categories

How AI is impacting the development and use of these tools.

This session is for anyone who uses, buys, or builds research technology.

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Mike StevensMike Stevens is the founder of Insight Platforms. He is a consultant, advisor and thought leader on the intersection of technology and research.FIND OUT MORE Mike Stevens

Asia Digital Insights Summit January 2025
2025-01-08 00:00 - 2025-01-09 23:59

Ten Trends to Watch: Research, Analytics & Insights in 2025
2024-12-17 15:00 - 16:00
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Discover the latest trends shaping the research & analytics industry and find out what changes you can expect in 2025.

Join this live webinar with Mike Stevens to learn about the key technology and business trends that will shape the year ahead, including:

Real time voice, multimodal and conversational AI

Agents, embedded insights and autonomous research

The convergence of agency and tech business models

And much more

Register for the live webinar; the session will also be recorded for on-demand access afterwards.

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Discover the latest trends shaping the research & analytics industry and find out what changes you can expect in 2025.

Watch this webinar with Mike Stevens to learn about the key technology and business trends that will shape the year ahead, including:

Real time voice, multimodal and conversational AI

Agents, embedded insights and autonomous research

The convergence of agency and tech business models

And much more

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Mike StevensMike Stevens is the founder of Insight Platforms. He is a consultant, advisor and thought leader on the intersection of technology and research.FIND OUT MORE Mike Stevens

Revolutionizing Pack Testing: Efficient, Agile Solutions for Virtual Shelves
2024-12-04 15:00 - 16:00
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Learn how agile, innovative pack testing solutions with virtual store and shelf simulators compare with traditional methods in a real-life case study.

Traditional pack testing methods can be slow, expensive, and outdated, especially in an increasingly mobile and digital world.

In this webinar, Dig Insights will explore how mobile-first, virtual shelf technologies are transforming the landscape of packaging research.

Discover how agile pack testing solutions can be faster, more flexible, and just as effective, using real-world examples, including a case study based on the RXBAR A.M.

Learn how to optimize packaging designs, claims, and shelf placement using cutting-edge virtual research methods that save time and resources while driving impactful results.

Key Learning Outcomes:

Understand the limitations of traditional pack testing and how new virtual technologies offer a faster, more agile approach.

Learn how to implement virtual store and shelf tools to optimize packaging design and claims.

Explore a real-world case study on the RXBAR A.M. bar to see how virtual shelf technology compares to traditional methods in terms of accuracy and efficiency.

Gain insights into future trends and how virtual methods are reshaping the future of market research.

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Watch Dig Insights innovative pack testing solutions compared with traditional methods in a real-life case study.

Traditional pack testing methods can be slow, expensive, and outdated, especially in an increasingly mobile and digital world.

In this webinar, Dig Insights will explore how mobile-first, virtual shelf technologies are transforming the landscape of packaging research.

Discover how agile pack testing solutions can be faster, more flexible, and just as effective, using real-world examples, including a case study based on the RXBAR A.M.

Learn how to optimize packaging designs, claims, and shelf placement using cutting-edge virtual research methods that save time and resources while driving impactful results.

Key Learning Outcomes:

Understand the limitations of traditional pack testing and how new virtual technologies offer a faster, more agile approach.

Learn how to implement virtual store and shelf tools to optimize packaging design and claims.

Explore a real-world case study on the RXBAR A.M. bar to see how virtual shelf technology compares to traditional methods in terms of accuracy and efficiency.

Gain insights into future trends and how virtual methods are reshaping the future of market research.

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Samantha MusciaSamatha Muscia, VP for Dig Insights has nearly 20 years of experience in research, specially A&Us, segmentation and concept/product tests.FIND OUT MORE Samantha Muscia

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Dig InsightsDIG is a tech-enabled insight and strategy consultancy that’s on a mission to help insights teams work smarter.FIND OUT MORE Dig Insights

Emotion AI + Eye Tracking: Unlock New Insights For Your Advertising Testing
2024-11-26 15:00 - 16:00
ON-DEMAND WEBINAR

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Synthetic DataDigital TwinsArtificial Intelligence

Learn how the combination of Emotion AI and Eye Tracking leads to more effective ad testing and creative evaluation.

The media industry has begun to focus on understanding attention.

But attention alone isn’t enough to maximize advertising effectiveness.

Measuring audience engagement and emotional reactions is equally critical to truly understanding how ads resonate.

With Affectiva’s calibration-free eye-tracking, advertisers no longer have to choose between measuring attention or emotion – they can seamlessly capture both to unlock deeper insights.

Join us for this webinar where we explain how this innovative combination is transforming advertising and media research.

Learn about the benefits of calibration-free eye tracking, explore its real-world applications, and see how it integrates with Affectiva’s powerful Emotion AI technology to deliver a richer, more complete picture of consumer behavior.

Affectiva’s expert speakers will share how to effortlessly gather more accurate data, driving better outcomes for marketers, researchers, and brands.

Join the session to learn:

“They Look, but Do They See?” Discover how attention and engagement work together to drive advertising effectiveness, and learn what separates impactful ads from those that fall short.

Integrating Emotion AI for Multimodal Insights: Understand how combining eye tracking with Emotion AI provides a comprehensive view of consumer reactions, going beyond surface-level metrics.

Real-World Applications and Use Cases: Explore how brands and researchers can leverage this technology to diagnose and optimize the integration of meaningful brand cues.

The Power of Calibration-Free Eye Tracking: Learn how this breakthrough enhances insights without disrupting respondents’ experience, enabling effortless and scalable data collection.

Register now to discover how combining Emotion AI and real-world eye tracking can elevate your ad research and creative excellence.

Sign up to join live or watch on-demand afterwards

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Affectiva shows how to elevate your advertising testing & creative strategy by harnessing the power of Emotion AI and eye tracking.

The media industry has rightly turned its focus toward understanding attention—but attention alone isn’t enough to maximize advertising effectiveness. Measuring audience engagement and emotional reactions is equally critical to truly understanding how ads resonate. With the introduction of Affectiva’s calibration-free eye-tracking technology, advertisers no longer have to choose between measuring attention or emotion; now, they can seamlessly capture both to unlock deeper insights.

Join us for an exclusive webinar where we will delve into how this innovative feature is transforming market research. Learn about the benefits of calibration-free eye tracking, explore its real-world applications, and see how it integrates with Affectiva’s powerful Emotion AI technology to deliver a richer, more complete picture of consumer behavior. Our expert speakers will share how to effortlessly gather more accurate data, driving better outcomes for marketers, researchers, and brands.

Join the session to learn:

“They Look, but Do They See?” Discover how attention and engagement work together to drive advertising effectiveness, and learn what separates impactful ads from those that fall short.

Integrating Emotion AI for Multimodal Insights: Understand how combining eye tracking with Emotion AI provides a comprehensive view of consumer reactions, going beyond surface-level metrics.

Real-World Applications and Use Cases: Explore how brands and researchers can leverage this technology to diagnose and optimize the integration of meaningful brand cues.

The Power of Calibration-Free Eye Tracking: Learn how this breakthrough enhances insights without disrupting respondents’ experience, enabling effortless and scalable data collection.

Register now to discover how combining Emotion AI and real-world eye tracking can elevate your ad research and creative excellence.

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Sasha MukhanovaSasha Mukhanova is an Account and Business Development Director at Affectiva with 15 years experience in advertising effectiveness research. An advertising nerd and neuroscience enthusiast, her mission is to humanise technology with Emotion AI.FIND OUT MORE Sasha MukhanovaGraham PageGraham Page, Global Managing Director, Media analytics for Affectiva, is a research innovator with deep expertise in brand & advertising.FIND OUT MORE Graham Page

More from Affectiva

AffectivaAffectiva is now part of iMotionFIND OUT MORE Affectiva

Centralize Your Qual: Making Insights Accessible for Everyone
2024-11-20 15:00 - 16:00
ON-DEMAND

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on-demand webinar

Synthetic DataDigital TwinsArtificial Intelligence

Voxpopme shows the benefits of centralized qual insights and the use of AI to make them searchable, accessible and efficient throughout the business.

McKinsey reports that 30-40% of employees’ time is wasted searching for or duplicating existing data. Often, this happens because research is scattered across different systems and vendors, making it tough to access the valuable insights that already exist.

Insights teams can help fix this by centralizing research findings into one easy-to-use repository and using AI to make consumer feedback searchable, accessible, and efficient for the entire organization.

Want to learn how?

Join us for a 25-minute webinar to see how Voxpopme’s AI-powered qualitative repository can help teams share insights faster, collaborate better, and make smarter decisions when research is always at their fingertips.

Register now to save your seat and discover how centralizing your qualitative data can elevate your insights strategy.

Sign up to join live or watch on-demand afterwards

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Voxpopme shows the benefits of centralized qual insights and the use of AI to make them searchable, accessible and efficient throughout the business.

McKinsey reports that 30-40% of employees’ time is wasted searching for or duplicating existing data. Often, this happens because research is scattered across different systems and vendors, making it tough to access the valuable insights that already exist.

Insights teams can help fix this by centralizing research findings into one easy-to-use repository and using AI to make consumer feedback searchable, accessible, and efficient for the entire organization.

Want to learn how?

Join us for a 25-minute webinar to see how Voxpopme’s AI-powered qualitative repository can help teams share insights faster, collaborate better, and make smarter decisions when research is always at their fingertips.

Register now to save your seat and discover how centralizing your qualitative data can elevate your insights strategy.

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Speakers

Erica DingerErica Dinger is Voxpopme’s Director of Research Service, where she helps clients uncover insights from scalable consumer video conversations.FIND OUT MORE Erica DingerDavid KatzDavid Katz is a trusted advisor for clients at Voxpopme, guiding them in transforming consumer feedback into clear, actionable insights.FIND OUT MORE David Katz

More from Voxpopme

VoxpopmeVoxpopme’s integrated insights platform uses AI to collect, centralise and analyse qualitative research data from videos. FIND OUT MORE Voxpopme

Decisions Without Data: What Stops Insights Being Fully Utilised?
2024-11-13 15:00 - 16:00
UK TIME

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on-demand webinar

Synthetic DataDigital TwinsArtificial Intelligence

One third of marketing decisions and nearly two thirds of product decisions are made without the use of consumer research, insights or data1.

What stops organisations making better use of consumer knowledge?

Why do some marketing and product decisions still get made without data?

How can organisations increase the use of insights in decision-making?

This panel of senior innovation, marketing and insights leaders will explore these questions.

Join this session to learn:

how product/innovation, brand/marketing teams use consumer insights today

how to increase the share of decisions that are informed by consumer insights or data

the organisational and technical barriers that stand in the way of evidence-based decision making.

You’ll also get a sneak peek at the results of a Market Logic Software / Insight Platforms survey about the use of insights amongst marketing and product teams.

1 Source: Market Logic Software / Insight Platforms survey of 200 enterprise marketing / product leaders, Sept 2024

Sign up to join live or watch on-demand afterwards

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One third of marketing decisions and nearly two thirds of product decisions are made without the use of consumer research, insights or data1.

What stops organisations making better use of consumer knowledge?

Why do some marketing and product decisions still get made without data?

How can organisations increase the use of insights in decision-making?

This panel of senior innovation, marketing and insights leaders will explore these questions.

Join this session to learn:

how product/innovation, brand/marketing teams use consumer insights today

how to increase the share of decisions that are informed by consumer insights or data

the organisational and technical barriers that stand in the way of evidence-based decision making.

You’ll also get a sneak peek at the results of a Market Logic Software / Insight Platforms survey about the use of insights amongst marketing and product teams.

1 Source: Market Logic Software / Insight Platforms survey of 200 enterprise marketing / product leaders, Sept 2024

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Speakers

Stefanie ZammitStefanie Zammit is Global Director Analytics & Insight for premium audio products brand Bang & Olufsen.FIND OUT MORE Stefanie ZammitMatthew HanlonMatthew Hanlon is Global Director, Media & Consumer Marketing for e-commerce retail fashion platform ASOS.FIND OUT MORE Matthew HanlonOlaf LenzmannOlaf Lenzmann is the Co-Founder, Chief Innovation & Product Officer for Market Logic Software, driving product strategy & execution.FIND OUT MORE Olaf LenzmannMike StevensMike Stevens is the founder of Insight Platforms. He is a consultant, advisor and thought leader on the intersection of technology and research.FIND OUT MORE Mike StevensJeremiah TyJeremiah Ty is the Global Head of Luxury Breakthrough Innovation for drinks giant Diageo.FIND OUT MORE Jeremiah Ty

More from Market Logic Software

Market Logic SoftwareMarket Logic Software brings your insights to life in a company-wide, AI-powered platform to inform, align and grow your business.FIND OUT MORE Market Logic Software

How to Unlock Deeper Insight into Social and Streaming Audiences with Automated Behavioral Science
2024-10-29 15:00 - 16:00
WATCH ON-DEMAND

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on-demand webinar

Synthetic DataDigital TwinsArtificial Intelligence

Learn how to uncover the hidden needs and motivations of social and streaming audiences with automated behavioral science methods.

In a world of millisecond ad exposures, understanding the consumer is challenging.

Saturated social and streaming platforms provide an endless feed of content, but how do audiences interact and react to this? For comprehensive insight into engagement, researchers need more than traditional analytics offer. Many are turning to behavioral science to quantify the true impact of creative.

Join Dr. Aaron Reid for a webinar on unlocking consumer insights through behavioral science. Through a collection of case studies, learn how Emotion AI quantifies emotional engagement, attention, memory, and purchase intent—providing valuable, actionable diagnostics into streaming and social media ads.

Key Learnings:

Explore the methodology used to uncover changes in the non-conscious mind

Discover how to utilize automated behavioral science for in-context pre-testing

Acquire techniques for enhancing consumer engagement and optimizing in-market impact

Sign up to join live or watch on-demand afterwards

First Name*

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By registering you agree to the Event Terms which include consent to receive emails from participating Event Partners*

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Learn how to uncover the hidden needs and motivations of social and streaming audiences with automated behavioural science methods.

In a world of millisecond ad exposures, understanding the consumer is challenging.

Saturated social and streaming platforms provide an endless feed of content, but how do audiences interact and react to this? For comprehensive insight into engagement, researchers need more than traditional analytics offer. Many are turning to behavioral science to quantify the true impact of creative.

Join Dr. Aaron Reid for a webinar on unlocking consumer insights through behavioral science. Through a collection of case studies, learn how Emotion AI quantifies emotional engagement, attention, memory, and purchase intent—providing valuable, actionable diagnostics into streaming and social media ads.

Key Learnings:

Explore the methodology used to uncover changes in the non-conscious mind

Discover how to utilize automated behavioral science for in-context pre-testing

Acquire techniques for enhancing consumer engagement and optimizing in-market impact

Please login below or register for a free Insight Platforms account to watch videos.

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Speaker

Aaron ReidAaron Reid, Founded Sentient to bring the visionary advances from the behavioral sciences to business in a practical and accessible format.FIND OUT MORE Aaron Reid

More from Sentient Decision Science

Sentient Decision ScienceSentient uses advanced automated behavioral science to uncover implicit emotions, providing the predictive models of consumer decision-making.FIND OUT MORE Sentient Decision Science

Insights to Action Workshop: AI Agents for Innovation
2024-10-17 17:00 - 18:00
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on-demand webinar

Synthetic DataDigital TwinsArtificial Intelligence

Your data, your AI, your breakthroughs: a Vurvey workshop on AI agents bringing insights to action.

What if innovation could happen instantly? In a chat with an ai agent-that you created (no-code 😊)? Imagine unlocking a new level of ideas – fueled by fast, tailored insights based on your unique data and trends.

In “From Insights to Action: A Workshop on AI Agents for Innovation,” you’ll experience the future of idea generation.

Uncover Hidden Opportunities: Imagine AI agents relentlessly analyzing your data, revealing unexpected patterns and insights that redefine your understanding of what’s possible.

Co-Create the Unthinkable: Collaborate with specialized AI agents, each a master in their field, to brainstorm, refine, and generate groundbreaking ideas that push the boundaries of your industry.

Accelerate Beyond Limits: Witness the power of AI agents streamlining your workflow, forecasting trends, and providing data-driven recommendations that propel you from insight to a tangible impact – faster than you ever thought possible.

This is more than a webinar. It’s an invitation to reimagine innovation. Are you ready to join the future?

Content to be updated soon!

Sign up ONCE to access ALL SESSIONS at the Analytics & Reporting Summit – October 2024

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Part of the Analytics & Reporting Summit – October 2024:

Your data, your AI, your breakthroughs: a Vurvey workshop on AI agents bringing insights to action.

What if innovation could happen instantly? In a chat with an ai agent-that you created (no-code 😊)? Imagine unlocking a new level of ideas – fueled by fast, tailored insights based on your unique data and trends.

In “From Insights to Action: A Workshop on AI Agents for Innovation,” you’ll experience the future of idea generation.

Uncover Hidden Opportunities: Imagine AI agents relentlessly analyzing your data, revealing unexpected patterns and insights that redefine your understanding of what’s possible.

Co-Create the Unthinkable: Collaborate with specialized AI agents, each a master in their field, to brainstorm, refine, and generate groundbreaking ideas that push the boundaries of your industry.

Accelerate Beyond Limits: Witness the power of AI agents streamlining your workflow, forecasting trends, and providing data-driven recommendations that propel you from insight to a tangible impact – faster than you ever thought possible.

This is more than a webinar. It’s an invitation to reimagine innovation. Are you ready to join the future?

Please login below or register for a free Insight Platforms account to watch videos.

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Speakers

Chad ReynoldsChad Reynolds, Founder & CEO at Vurvey® has led creative agencies, tech startups, and global innovation ventures for multinational companies.FIND OUT MORE Chad ReynoldsAndrew ConradAndrew Conrad, Vurvey’s VP of Customer Success, helps organizations driving successful outcomes in and through human-driven AI implementationFIND OUT MORE Andrew Conrad

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VurveyVurvey is a generative AI based software platform that combines surveys with video feedback for market researchFIND OUT MORE Vurvey

How to Use AI for More Efficient Qual Analysis
2024-10-17 16:00 - 17:00
With

on-demand webinar

Synthetic DataDigital TwinsArtificial Intelligence

Discover how to leverage the latest AI features for qualitative analysis, including Multi-Video AI Summaries and Query AI for QualBoard®.

Hunting for new ways to improve the efficiency of your analysis in qualitative research projects? This session is for you.

Discover how to leverage the latest AI features for qualitative analysis, including Multi-Video AI Summaries and an exciting new tool soon to be revealed, to jumpstart your analysis and get you to meaningful insights faster.

Join us to learn how built-in AI, designed to tackle researchers’ most challenging tasks, will revolutionize the way you approach analysis

Sign up ONCE to access ALL SESSIONS at the Analytics & Reporting Summit – October 2024

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Part of the Analytics & Reporting Summit – October 2024:

Sago shows how to tackle challenging tasks in qual research by leveraging AI features and research expertise with QualBoard®.

Hunting for new ways to improve the efficiency of your analysis in qualitative research projects? This session is for you.

Discover how to leverage the latest AI features for qualitative analysis, including Multi-Video AI Summaries and an exciting new tool soon to be revealed, to jumpstart your analysis and get you to meaningful insights faster.

Join us to learn how built-in AI, designed to tackle researchers’ most challenging tasks, will revolutionize the way you approach analysis

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Speakers

Justin PerkinsJustin Perkins has 10+ years experience in product management and qualitative research and is the Senior Vice President of Product at Sago.FIND OUT MORE Justin PerkinsNile FreemanNile Freeman, Digital Strategist at Sago’s Strategy + Insight, is passionate about user experience, younger audiences, & technology impact.FIND OUT MORE Nile Freeman

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SagoSago is a data collection and research tech company that provides qualitative and quantitative research solutions and services.FIND OUT MORE Sago

Sago QualBoardAn enterprise insights platform created to capture rich, agile insights, QualBoard® supports everything from simple DIY discussions to complex global projects.FIND OUT MORE Sago QualBoard

Speed to Insights, Without Compromise
2024-10-17 15:00 - 16:00
With

on-demand webinar

Synthetic DataDigital TwinsArtificial Intelligence

Pollfish is a DIY market research platform that delivers real-time survey responses from consumers around the world.

Executives want answers yesterday, but they also want them to be correct.

In this session, we’ll talk about how to deliver actionable insights faster than ever, without cutting any corners.

Sign up ONCE to access ALL SESSIONS at the Analytics & Reporting Summit – October 2024

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Part of the Analytics & Reporting Summit – October 2024:

Pollfish is a DIY market research platform that delivers real-time survey responses from consumers around the world.

Executives want answers yesterday, but they also want them to be correct.

In this session, we’ll talk about how to deliver actionable insights faster than ever, without cutting any corners.

Please login below or register for a free Insight Platforms account to watch videos.

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Mark SchecknerMark Scheckner, from Prodege, has over 17 years of experience in designing and executing custom research solutions.FIND OUT MORE Mark SchecknerTroy HarringtonTroy Harrington is Pollfish’s product evangelist, helping users find value in the platform and getting feedback for product improvement.FIND OUT MORE Troy Harrington

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PollfishPollfish is a DIY market research platform that delivers real-time survey responses from consumers around the world.FIND OUT MORE PollfishProdegeProdege offers customized research focused on speed to insights, high quality data and broad consumer reach through fully owned global panels.FIND OUT MORE Prodege

5 AI & Automation Hacks for Online Community Analysis
2024-10-17 14:00 - 15:00
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on-demand webinar

Synthetic DataDigital TwinsArtificial Intelligence

incling brings 5 ways AI & automation can transform time-consuming analysis tasks into a quick and efficient process in minutes.

Why spend hours analysing your online qual data, when you can streamline it in minutes?

In this practical and informative session, Nick Campbell from incling explores 5 essential use cases that, with the right approach, can transform time-consuming analysis tasks into quick and efficient processes – often reducing analysis time from hours to mere minutes.

By the end of this session, you’ll be empowered to implement these powerful strategies to fast-track your global online community insights:

Building AI-Optimised Research from the Start: Set your projects up for success with AI and automation in mind

Mastering Transcription and Translation: How to efficiently handle multi-language studies with AI-powered tools

Unlocking the Power of AI Thematic Analysis: Learn when and how to best use AI for thematic analysis

Saving Time and Money: Understanding cost-benefit analysis of building in automation to reduce team hours and project costs

Impressing Clients with Speedy Video Outputs: Deliver polished video outputs in minutes, not hours.

Step into the future of research with incling — a powerful, user-friendly platform built by researchers for researchers, and supercharged with cutting-edge AI and automation technology.

Don’t miss this chance to learn about the power of AI and automation to redefine your qualitative analysis—delivering the same rich insights with a fraction of the effort!

Sign up ONCE to access ALL SESSIONS at the Analytics & Reporting Summit – October 2024

First Name*

Last Name*

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Company / Organisation*

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By registering you agree to the Event Terms which include consent to receive emails from participating Event Partners*

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Part of the Analytics & Reporting Summit – October 2024:

incling brings 5 ways AI & automation can transform time-consuming analysis tasks into a quick and efficient process in minutes.

Why spend hours analysing your online qual data, when you can streamline it in minutes?

In this practical and informative session, Nick Campbell from incling explores 5 essential use cases that, with the right approach, can transform time-consuming analysis tasks into quick and efficient processes – often reducing analysis time from hours to mere minutes.

By the end of this session, you’ll be empowered to implement these powerful strategies to fast-track your global online community insights:

Building AI-Optimised Research from the Start: Set your projects up for success with AI and automation in mind

Mastering Transcription and Translation: How to efficiently handle multi-language studies with AI-powered tools

Unlocking the Power of AI Thematic Analysis: Learn when and how to best use AI for thematic analysis

Saving Time and Money: Understanding cost-benefit analysis of building in automation to reduce team hours and project costs

Impressing Clients with Speedy Video Outputs: Deliver polished video outputs in minutes, not hours.

Step into the future of research with incling — a powerful, user-friendly platform built by researchers for researchers, and supercharged with cutting-edge AI and automation technology.

Don’t miss this chance to learn about the power of AI and automation to redefine your qualitative analysis—delivering the same rich insights with a fraction of the effort!

Please login below or register for a free Insight Platforms account to watch videos.

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Speakers

Nick CampbellNick Campbell leads incling’s commercial team. He is an insight communities advocate with extensive research experience in many categories.FIND OUT MORE Nick Campbell

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inclingincling is a qualitative research platform with expert services for building and managing online insight communities in over 27 languagesFIND OUT MORE incling
