AI in Market Research: 8 Risks You Need to Know, and How to Hedge Them
Bernice Klaassen shares 8 key AI risks in market research and practical ways to reduce exposure while protecting trust.
12 events found.
Events
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The Corporate Researcher’s Guide to Personas, Synthetic Data & Digital Twins Masterclass
Learn the basics of AI Personas, Synthetic Data & Digital Twins in this virtual masterclass accompanying the Corporate Researcher's Guide.
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Lean Growth: A Marketing Masterclass for Research Tech Startups
Norbert Sari will include five mini modules to sharpen positioning, generate quick wins, and build daily marketing habits that stick in this online masterclass.
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Future Leaders by Design: Building Leadership Capability for Growth Teams
Join leadership coach Rachael Fraser for a virtual session on developing growth teams through intentional leadership development.
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The Corporate Research & Insights Summit
The Corporate Research & Insights Summit: an exclusive one-day event for client-side researchers & insights professionals. London, Sept 2026.
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Digital Qual Masterclass Series – Module 1: Planning & Designing Modern Qualitative Research
How qualitative research design is evolving through digital platforms, hybrid methodologies, and AI-supported planning.
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Digital Qual Masterclass Series – Module 2: Live Video Interviews & Groups
How live qualitative research fits into today’s toolkit and how platform-based video has evolved in modern research practice.
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Digital Qual Masterclass Series – Module 3: Smartphone Diaries & In-the-Moment Research
How researchers capture real-world experiences in the moment, reducing reliance on recall and improving data quality.
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Digital Qual Masterclass Series – Module 4: Asynchronous Qual & Short-Term Communities
Why asynchronous engagement has become central to modern qualitative research and how it enables deeper, more flexible insight over time.
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Digital Qual Masterclass Series – Module 5: Long-Term Insight Communities
Why asynchronous engagement has become central to modern qualitative research and how it enables deeper, more flexible insight over time.
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Digital Qual Masterclass Series – Module 6: Qualitative Analysis & Reporting
How qualitative research design is evolving through digital platforms, hybrid methodologies, and AI-supported planning.
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The Qualitative Insights Summit 2026
The Qualitative Insights Summit: free online conference with the latest ideas, methods and tools for qualitative market research & insights.