Weds March 31st - 10am EST | 3pm UK
Module Three: Diary Studies and In-the-Moment Research.
These methods help capture participants’ experiences over time (like documenting the use of cosmetic products over a two-week period) or at a point in time (like reporting on a test drive experience at an auto dealer).
Learn how to apply these approaches; get useful advice for your own projects; and see examples of real diary studies and in-the-moment online qual research.
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Register as Guest
Laura Pulito, VP Research Services, Recollective
Laura has more than a decade's online research experience on both the client and supplier side.
At Recollective, she helps brands, agencies and researchers to deliver innovative research projects.
She specialises in digital methods, including short and long-term insight communities, and thrives on finding alternative ways to conduct research using emerging technologies.