Conversational AI for Deeper & Faster Ad & Brand Insights

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Part of the Ad & Brand Insights Summit

On-Demand Webinar: April 25th | 10am EST & 3pm UK

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Growing brands with conversational AI

In this session, inca will show how to use conversational AI and active listening at scale for in-depth ad & brand evaluation and optimisation.

You’ll see specific use cases, in terms of how to:

  • iterate faster from early ideas to initial concepts, to storyboards, to the first cut, with detailed feedback along the way to help optimise
  • predict success using templated solutions with built-in scorecards, norms, and pre-defined consumer segments
  • use projective techniques to understand how people think and feel about your brand and competitors

These use cases will also spark more ideas for how a conversational AI powered, quant x qual hybrid method can help marketers and advertisers build compelling campaigns and brands, through deeper insight and faster iteration.

Register

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Growing brands with conversational AI

In this session, we’ll talk about how to use conversational AI and active listening at scale for in-depth ad & brand evaluation and optimisation.

We’ll share specific use cases, in terms of how to:

  • iterate faster from early ideas to initial concepts, to storyboards, to the first cut, with detailed feedback along the way to help optimise
  • predict success using templated solutions with built-in scorecards, norms, and pre-defined consumer segments
  • use projective techniques to understand how people think and feel about your brand and competitors

We expect these use cases will also spark more ideas for how a conversational AI powered, quant x qual hybrid method can help marketers and advertisers build compelling campaigns and brands, through deeper insight and faster iteration.

Please login below or register for a free Insight Platforms account to watch videos.

Speakers

Company Profile

inca

inca is a Conversational AI solution that delivers deep human understanding by blending qualitative capabilities with quantitative scale.
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