Panel Discussion: How Leading Insight Teams are Bringing Qual Research In-House

On-Demand Webinar

In-House Qual Research Teams Panel Discussion - Insight Platforms

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Featuring insight leaders from Sky TV, Pinterest and leading consumer goods firms, this panel will explore the benefits and challenges of 'in-housing' qualitative research.

Watch to learn:

  • why companies are building in-house qualitative research teams
  • how this differs between market and user research disciplines
  • the impact and benefits in-house teams can bring
  • the challenges and watch-outs in going down this path.
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