Erin Mays
Erin Mays is an accomplished strategist and researcher having worked in an array of industries with some of the largest brands in the world.
October 8 @ 3:00 pm – 4:00 pm BST
With Dig Insights
- live webinar
- Audience/Consumer Segmentation
- Competitor Analysis
- Market Trends
- Innovation Research
Dig Insights provides the insights you need to launch smarter innovation and remain ahead of the curve: spot signals in consumer discourse, decode cultural shifts, and analyze competitive plays to uncover demand spaces.
Traditional demand spaces capture today. Future-proofed demand spaces capture what’s coming next, giving your work greater longevity and innovation power. They don’t just explain where consumers are now; they reveal where they’re going, and we help you figure out how to bridge the gap between solving for today while building for tomorrow.
In this provocative session, Dig Insights will show you how spot the signals before they scale by unpacking consumer discourse, decoding cultural shifts, and analyzing disruptive competitive plays to uncover tomorrow’s demand spaces today.
This isn’t just about mapping the market. It’s about reinventing a core insights tool so it feels fresh, future-ready, and impossible for your stakeholders to ignore.
