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This ebook is in presented by:
Cint
Cint provides research and measurement technology with a network of 800+ suppliers representing millions of respondents in 130+ countries.
  • AI Moderated Interviews
  • AI
  • Artificial Intelligence
  • Online Qualitative
  • Video Research
  • ebook

Discover how AI-moderated interviews are changing the way researchers capture human insights at scale — and what respondents really think about the experience.

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AI-moderated interviews (AIMIs) are transforming how researchers capture human insights at scale. By combining the depth of qualitative conversations with the speed of quantitative research, AIMIs offer a new approach to understanding consumer behaviours, motivations, and opinions.

But how do respondents feel about being interviewed by AI? Are they comfortable sharing honest feedback with an AI interviewer? And can AI-led conversations deliver the same level of authenticity and trust as traditional research methods?

In this report, Cint explores respondent attitudes towards AI-moderated interviews, using original research from Cint Snapshot with respondents across the UK and US.

Download the ebook to learn:

  • How familiar respondents are with AI-moderated interviews and whether they have already taken part in one
  • Whether people are willing to participate in AI-led research on an ongoing basis
  • How comfortable respondents feel sharing audio and video responses with AI interviewers
  • Whether respondents believe AI interviews can provide authentic and reliable insights
  • Why audio and video responses can unlock deeper, more detailed feedback than written responses alone

Learn More About Cint

Cint
Cint provides research and measurement technology with a network of 800+ suppliers representing millions of respondents in 130+ countries.
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