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Thematic

Thematic is a text analytics platform with several survey software integrations. The AI-based software finds themes automatically and works equally well on 100s or 10,000s…


About


CX Analytics platforms use artificial intelligence to mine the content of unstructured text feedback from customers: in surveys, reviews, complaints, emails, social platforms and call centre transcripts.

These tools help organisations build customised models for their own category, brands and customer base, enabling them to classify topics, entities and sentiment

Results are displayed in online dashboards, and some platforms provide alerts when customer issues require urgent attention.

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Five digital CX feedback tools

If you saw this market map of CX feedback tools, you could be forgiven for asking, “is there really any difference…

market map

Market Map: CX Feedback Tools

Here’s a market map of CX feedback tools: Click here to download the high-res version with clickable links I’m defining…

article, explainer

What is User Testing?

An overview of the main methods for user testing, including remote / in-person and moderated / unmoderated approaches.


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article, explainer

What is User Testing?

An overview of the main methods for user testing, including remote / in-person and moderated / unmoderated approaches.


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