The Brand Power Company
The Brand Power Company’s INSIGHTIQ provides AI-driven insights from HomeTesterClub.com on products, categories, and consumer feedback.

February 24, 2026 @ 2:00 pm – 2:45 pm
With The Brand Power Company


With The Brand Power Company
The Brand Power Company’s INSIGHTIQ uses data from HomeTesterClub.com, including over one million product reviews and daily consumer conversations.
It combines AI analysis with zero-party data to show product performance, category tensions, competitive positioning, innovation tracking, market exploration, and launch strategies.