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The Corporate Researcher’s Guide to Artificial Intelligence Online Masterclass – Part 1

September 16 @ 1:00 pm – 1:50 pm UK TIME

Eastern US Time: 8 am – 8:50 am

With Insight Platforms

  • live webinar
  • Artificial Intelligence
  • Sample Management
  • AI Moderation
  • Voice Research
  • Video Research
  • Audience Panel
  • Persona Templates
  • Conversational AI
The Corporate Researcher's Guide to Artificial Intelligence - Part 1 Webinar Featured Image - Insight Platforms

Learn about the essential concepts, use cases and trends in AI for in-house research and insights teams.

Mike Stevens, Insight Platform’s founder, will lead this two-part masterclass to support the Corporate Researcher’s Guide to AI published in early September.

Join the session for pragmatic learnings that cut through the marketing hype and give you enough to plan the way forward with AI.

Learn about:

  • Key highlights of the history of AI and its use for research and insights.
  • Essential concepts and key terms to look out for when being pitched by vendors.
  • 12 important use AI cases with the main benefits, recent innovations and watch-outs.
  • A high level framework for strategic planning and rollout of AI for your insights team and stakeholders.
  • Some perspectives on the near-term future and key developments to keep an eye on.

The Corporate Guide Series provides objective, independent, educational content for insights teams, research departments and relevant stakeholders about the most latent themes affecting the insights field.

Download the Corporate Researcher’s Guide to Artificial Intellgence for the landscape of AI capabilities; main use cases for Research and Consumer Insights; and its implications for insights teams, work and careers.

Part Two of this masterclass will introduce the second day of the event.

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Part of the Demo Days for Research & Analytics Tools September 2025

Demo Days September 2025 Featured Image - Insight Platforms

Learn about the essential concepts, use cases and trends in AI for in-house research and insights teams.

Mike Stevens, Insight Platform’s founder, will lead this two-part masterclass to support the Corporate Researcher’s Guide to AI published in early September.

Join the session for pragmatic learnings that cut through the marketing hype and give you enough to plan the way forward with AI.

Learn about:

  • Key highlights of the history of AI and its use for research and insights.
  • Essential concepts and key terms to look out for when being pitched by vendors.
  • 12 important use AI cases with the main benefits, recent innovations and watch-outs.
  • A high level framework for strategic planning and rollout of AI for your insights team and stakeholders.
  • Some perspectives on the near-term future and key developments to keep an eye on.

The Corporate Guide Series provides objective, independent, educational content for insights teams, research departments and relevant stakeholders about the most latent themes affecting the insights field.

Download the Corporate Researcher’s Guide to Artificial Intellgence for the landscape of AI capabilities; main use cases for Research and Consumer Insights; and its implications for insights teams, work and careers.

Part Two of this masterclass will introduce the second day of the event.

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