Research Tools Radar for Aug 14th 2024
Reading time ⏱️ : 2 minutes
Hi there,
Welcome to your weekly dose of research tech updates from Insight Platforms: new companies and tools; product and feature launches; and interesting reads to inspire you.
Do you want to brush up on the basics of research & insights? Check out the Research Essentials Accelerator Course for industry newbies.
Enjoy
Mike
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⚒️ Latest Tools
A selection of the newest tools in the Insight Platforms directory.
Blix is a Generative AI-based open-end coding & text analysis platform that turns qualitative content into quantitative data visualisations.
Focaldata AI uses AI to design research projects, conduct interviews with participants, conduct analysis, and generate reports.
Latitude is a creative agency with a SaaS platform (Lumiere) that uses interactive video research to test content and generate brand insights.
Talkalytics is a market research platform that uses voice feedback and AI to boost response rates and generate rapid insights.
BrandRank.AI is a SaaS platform that monitors brand mentions on generative AI Answer Engines including ChatGPT, Google Gemini, and Anthropic Claude.
This week’s edition is sponsored by Vurvey
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🎉 Product Updates
A roundup of new features and major upgrades from research tools.
User research analysis platform Aurelius adds major upgrades to its AI Assist feature.
Location intelligence startup Accurat.ai raises €1M.
Insights technology platform QualSights launches smart tags to measure product usage.
GenAI analytics platform AnswerRocket partners with Kantar to deliver rapid insights.
Ipsos integrates its CX and EX divisions after acquiring Big Village Australia mid-last year.
AI-driven text analytics tool Luminoso announces partnership with business intelligence solution Qlik.
Product management platform Productboard rolls out major upgrades and invests in AI.
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📖 Interesting Reads
Relevant technology, marketing and data articles from around the globe.
Another new paper shows GPT-4 simulates people well enough to replicate social science experiments with high accuracy.
Understand the differences between moderated and unmoderated user testing.
Replika CEO says we’ll end up marrying AI chatbots in the future, and that’s totally fine.
Recent research from the University of Chicago reveals that ChatGPT excels at investing tasks.