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Research Tools Radar for Mar 27th 2024

The Research Tools Radar is a short, weekly digest of essential news.

Another five new tools, all beginning with the letter L. No reason.

And new product launches, partnerships and updates including several with a synthetic data flavour. And the inevitable collection of AI-based moral panics and doomsday scenarios.

Enjoy your week,
Mike 

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⚒️ Latest Tools

A selection of the newest tools in the Insight Platforms directory.

Lyssna is a user and market research platform for usability testing, interviews and surveys with a large, proprietary participant panel.

LifeStars is an always-on, app-based research platform for rapid or continuous consumer feedback and insights.

Loopedin is an integrated tool for collecting user feedback, building roadmaps, sharing changelogs, and publishing knowledge bases.

Lumenos is an AI-powered knowledge management solution for consumer insights data, including surveys, syndicated reports, and internal sources.

Listen Labs is a platform for on-demand, AI-powered user research interviews with automatic summaries and reports.

This week’s edition is sponsored by Ayda

BoltChatAI is a fully automated, AI-powered, qualitative research platform designed to deliver actionable consumer insights in just 24 hours, rapidly speeding up your decision-making process.

Sponsor future editions of the Research Tools Radar

🎉 Product Updates

A roundup of new features and major upgrades from research tools.

AI text analysis platform Relative Insight releases a slew of enhancements including AI Summary and Interactive Data Discovery.

UsabilityHub has re-branded and will henceforth be known as Lyssna.

Mobile communities platform Rival Technologies releases a bunch of updates including better AI summaries and storytelling tools.

Report automation provider OfficeReports launches Presento for data visualisation in MS PowerPoint.

Finnish CX analytics platform Lumoa has been bought by Netigate.

Media Monks gets on the synthetic data train with the release of Persona.Flow to simulate consumer personas in question-and-answer format.

iSpotTV and Comcast launch new features for TV audience measurement and attribution reporting.

NIQ (NielsenIQ BASES) works with McDonald’s to introduce ‘cultural resonance’ questions for more inclusive advertising.

BVA collaborates with Fairgen to launch Pixel.AI, a synthetic / augmented data solution for surveys.

User research platform WEVO launches WEVO Pulse for AI-based, automated design testing with feedback from synthetic personas.

AdTech company Smartly works with Comscore and GWI to launch Smartly Brand Pulse, a research tool for real-time audience insights.

Got news? Submit it here.

📖 Interesting Reads

Relevant technology, marketing and data articles from around the globe.

Clickbait headline generator of the day: AI, apocalypse, jobs. You know the rest.

Weird, terrifying, stunning. Creators get early access to OpenAI’s text-to-video model Sora.

AI Moral Panic of the Day: ChatGPT turns students into lazy procrastinators. How absolutely shocking.

ELIZA was the Ur-Chatbot in the 1960s. But why did the secretary who helped test it get written out of history?

If you work in research and insights for a pharma or healthcare business, you’ll want to join the AI Accelerator from Day One Strategy.

Shitposters beware. Looks like Glassdoor no longer guarantees your anonymity when you slag off your boss.

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