Bernice Klaassen is the founder of Vibe Market Research, a boutique consultancy working with impact-driven organisations on customer insights, research strategy, and AI integration.
He brings over 25 years of experience across senior roles at TNS, Ipsos as well as Citibank, where he led Consumer Insights across 17 markets in APAC and EMEA. Bernice holds an MBA in Sustainability Management.
