Dave McCaughan is a speaker, writer and consultant who helps marketers understand the relationships between people, brands and media with an emphasis on Asia.
He worked with global ad agency McCann for nearly 30 years, the last 20 of which have been spent in Asia. Dave is based in Bangkok, Thailand.
His consultancy helps clients through:
- workshop development to get the real story told
- training on recognising insight and applications through story building
- creating unique public and private inspiration presentations
- building brand stories
- development of campaign strategies.