Marcie Connan has over 20 years experience in senior market research roles spanning both the consumer and B2B arenas.
Lengthy track record exceeding expectations with a robust qual & quant ‘tool kit’, honed through years of diverse industry experience: retail, financial services, CPG, technology, automotive, government & non profit. Trusted for a disciplined, creative and collaborative approach to customer-centric decision-making. Thrives on complex, custom projects.
Specialties: Marketing, Branding, Pricing, Store Design, CRM, Segmentation, UX, Concept Testing, Advanced Analytics, Team Development, Facilitation
