
iMotions
iMotions software integrates biometric sensors such as eye tracking devices, EEG, galvanic skin response, heart rate and facial expressions.
iMotions Overview
iMotions Lab. The all-in-one, hardware-agnostic research powerhouse. Design studies, capture 50+ biosensor modalities, and analyze it all in a single suite, trusted by 9 of the world’s top 10 universities and brands like GSK, P&G, and BMW.
iMotions Online. Consumer insight at the speed of business, with three ways to move faster:
- Predictive AI Benchmarking. Instant, AI-powered directional reads before you spend a dollar on media.
- Media Analytics. Real respondent ad testing with webcam eye tracking, facial expression analysis, and webcam respiration, benchmarked against a database of 100,000+ ads.
- Behavioral Research Online. Full-scale remote studies with webcam eye tracking, facial expression analysis, webcam respiration, and survey data. No hardware required.
iMotions Education. Bring cutting-edge behavioral science into the classroom with browser-based eye tracking and facial expression analysis.
Affectiva SDK/API. Embed real-time facial expression intelligence directly into your own apps and digital products.
iMotions Research Services. Don’t have a lab? You can rent ours – including experts. Full-service studies run by in-house behavioral scientists.
Hardware Marketplace. Eye trackers, EEG, ECG, and more from 20+ leading manufacturers, ready to plug into your setup.
The bottom line: iMotions doesn’t just collect data. It reveals the moments that matter, backed by science and battle-tested by the world’s biggest brands and universities.
