
Indeemo
Indeemo is the market leader in mobile ethnography, a form of online qualitative research that helps researchers elicit rich insights from respondents.
Indeemo Overview
Indeemo is the global leader in digital ethnography — helping researchers capture authentic, in-the-moment human experiences. From diary studies and journey mapping to healthcare research and UX design, Indeemo makes it easy to uncover the real-world moments that drive behaviour.
Our end-to-end platform combines intuitive mobile apps (available in 28 languages) with enterprise-grade security and seamless participant recruitment. Respondents can share rich video, photo, text, and screen recordings directly from their everyday environments — while researchers can layer in live interviews, usability tests, and omni-channel data capture.
AI-powered analysis and reporting tools transform unstructured qualitative data into actionable insights faster than ever. With automated transcription, journey mapping, and highlight reel creation, Indeemo helps teams build empathy, tell compelling stories, and drive impact across organisations.
Trusted by global brands and healthcare leaders in 60+ countries, Indeemo enables you to get closer, understand deeper, and innovate faster.