Researchbods, a STRAT7 company, delivers insight that drives action for brands that need clarity at speed. We combine human expertise with advanced technology to help organisations stay close to their customers, anticipate change and make confident strategic decisions. Customer feedback is transformed into evidence-based, actionable insight, supporting market advantage and business evolution.

We work closely with insight teams to strengthen stakeholder influence and provide decision-forcing analysis for senior and board-level clarity.

Insight capabilities include:

• Customer understanding: Motivations, behaviours and decision drivers
• Brand strategy: Perception gaps and strategic opportunities
• Product innovation: Validation of concepts and pricing
• Market understanding: Early intelligence on market change and disruption
• Comms & campaigns: Message effectiveness and creative impact
• UX & online optimisation: Digital behaviour analysis to improve experiences

Insight Communities:

Researchbods manages always-on Insight Communities, delivering real-time access to customer feedback. Built for fast-moving markets, these Communities enable organisations to test ideas, explore behaviours, co-create with customers and track change as it happens. Powered by the proprietary ex-plor platform, Communities combine robust research capabilities with dedicated support:

• Community Management: Maintaining engagement and participation
• Onboarding: Expert setup and migration experience
• Client Services: Strategic partnership to maximise impact and stakeholder confidence

Technology & innovation

Researchbods blends proprietary technology with expert research design to deliver insight at speed and scale.

Our Insight Community platform ex-plor combines qualitative and quantitative methods for self-serve, hybrid or full-support research. Key features include:

• Powerful survey toolkit
• Immersive qualitative modules
• Reporting and analysis
• Automated reward engine
• Seamlessly integrate wider data sources
• Intuitive Community health and engagement tracking

As part of STRAT7, we draw on a global ecosystem of tech-enabled insight and analytics platforms, including:

• Whycatcher
• strat7GPT
• Signals
• Segmentation chatbot
• strat7.ai

Industries:

Researchbods works across automotive, consumer & retail, energy & utilities, financial services, media & entertainment, technology, travel & leisure and B2B audiences.