Vox Pops International provides managed services and software tools for video creation, management and automated reporting.
VPI is a video research agency that fuses market research and video production in-house. They create videos that feature real people and bring insight to life across a range of market research functions. VPI also produce insight portals to make video research more accessible and facilitate modern video techniques such as personalised video and automated video reporting.
Vox Pops International’s video research is used i) as primary research to gather first-hand feedback, ii) to present insight and increase insight-engagement, iii) to bring consumers to life and improve customer closeness, iv) to visualise specific journeys or experiences and highlight pain points. They conduct intercept street-interviews, pre-recruited depth interviews and also provide user-generated video, video infographics and automated animations.
Vox Pops International is a full-service agency, managing projects from start to end, including recruitment, moderating, filming, editing, post-production and animation. They operate internationally and have worked in over 50 markets around the world.