Whycatcher is all about using digital solutions to better understand consumers; whether they’re a retired school teacher in Mexico City, a financial adviser in Manchester, or a teenage gamer in Manilla.
Too often, digital platforms deliver style over substance. We like to do things differently. Our mobile-first research toolbox has been designed to put the participant experience front and centre, generating in-the-moment insights that help brands make effective decisions.
We work closely with clients to use the methods that best meet their needs; whether that’s mobile research through our MRS Award-winning WhatsApp tool, a custom-branded online community featuring surveys, polls and discussion forums, or an immersive product/Beta trial. Our broader expertise means we can integrate these approaches with groups and depth interviews, conducted either online or in person.
This unique approach also makes us more agile and cost efficient than other platforms, with clients able to choose different levels of service and the pricing they want.
Through Whycatcher, it has never been easier to generate and collect human-focused, actionable insights – enabling you to find fresh perspectives, new opportunities and clear strategic direction.