On-Demand Webinar: Lumen
How to Win in the Attention Economy
How eye tracking reveals the reality of attention across devices
We live in an ‘attention economy’. But what is the reality of attention to ads and marketing?
Lumen Research use eye tracking at scale to understand what your customers engage with - and what they ignore.
Their revolutionary webcam eye tracking software allows you to conduct eye tracking studies on live sites using respondents' own mobile and desktop devices
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Mike Follett - Founder, Lumen
Moderated by Mike Stevens
Founder - What Next Strategy & Planning / Insight Platforms