Research Tools Radar for Mar 20th 2024
The Research Tools Radar is a short, weekly digest of essential news.
Entries for the 2024 Insights for Impact Award are open. Check out some of the new sessions for the Qualitative Insights Summit.
And, as always, some more new research tools and a bunch of product launches & updates.
Enjoy,
Mike
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⚒️ Latest Tools
A selection of the newest tools in the Insight Platforms directory.
Yasna is an AI assistant for conversational research: collect facts, opinions, and ideas from any audience in any country or language.
ChartBlocks is a no-code solution for creating shareable charts and data visualisations using spreadsheet data.
Behaviorally provides data, technology, and expertise for insights into packaging design and shopper behaviour.
FeedbackSpark provides in-product surveys for SaaS product teams to get contextual feedback from users with precise targeting.
CrowdSnap is an AI-powered consumer research platform tailored for agencies and independent researchers.
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🎉 Product Updates
A roundup of new features and major upgrades from research tools.
Samba TV, the TV audience data and measurement platform, is partnering with Captify to integrate search intelligence for the Australian market.
Eye tracking and attention measurement specialist Lumen Research has partnered with Snapchat.
Audio insights platform Veritonic partners with Adjust to enhance attribution on mobile devices and apps.
Audience intelligence platform Pulsar beefs up its media intelligence offer with the launch of Pulsar CONTACTS.
Who said startup funding was drying up? TheyDo pockets over $30m to grow their journey mapping platform.
Accessibility testing platform Fable launches training resources and certifications for researchers, designers, and product managers.
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📖 Interesting Reads
Relevant technology, marketing and data articles from around the globe.
If you want app analytics data, your choices of vendor just reduced massively: Sensor Tower just acquired the other big player, data.ai (formerly App Annie)
Martin Sorrell predicts that AI will dramatically reduce staff numbers in media agency planning and buying.
And the Chart of the Week:
Germany files the most patent applications in Europe, but which country has the highest share from female inventors?