Research Tools Radar for Aug 6th 2025
Reading time ⏱️ : 3 minutes
Hi there,
Welcome to your weekly dose of research tech updates from Insight Platforms: new companies and tools; product and feature launches; and interesting reads to inspire you.
Which companies are famous for insights and research? Take our really short survey and tell us what you think.
Enjoy
Mike
Stay up to date
Subscribe to receive the Research Tools Radar and essential email updates from Insight Platforms.
Your email subscriptions are subject to the Insight Platforms Site Terms and Privacy Policy.
⚒️ Latest Tools
A selection of the newest tools in the Insight Platforms directory.
Atypica is an AI research platform that uses simulated personas to explore consumer behaviour and decision-making.
Insightcents‘ s real-time consumer insights platform supports surveys, qualitative research and insight community capabilities.
Formbricks is a privacy-first, open-source Experience Management platform that helps you understand what customers need.
Anvil is a platform that monitors and optimises brand visibility across AI-powered search platforms like ChatGPT, Gemini, and Claude.
Bonsai is a marketing intelligence platform that uses first-party data to measure and optimise performance across channels.
This week’s edition is sponsored by Knit
Sponsor future editions of the Research Tools Radar
🎉 Product Updates
A roundup of new features and major upgrades from research tools.
AI research platform Knit raises $16.1M in Series A funding.
Metaforms closes $9M Series A funding round to build out AI Agents for MR agencies and operations workflows.
Behavioural research solution Orchard partners up with Horizon, the predictive innovation platforms..
Research and communities platform provider QuMind is acquired by Largo.ai.
AI Bods rolls out instant image upload feature for rapid feedback from AI personas.
AI-powered insights platform Harmonya adds W23 Global to its group of investors.
Data and insights company Pureprofile unveils Datarubico, an AI-powered self-serve insights platform for message testing.
Social media intelligence platform Brandwatch partners with Trajaan to integrate search intelligence with social data.
Qualtrics and PureSpectrum partner to deliver advanced synthetic research capabilities.
Attention measurement firm Amplified launches its self-service Creative Testing AI, to help predict ad performance using machine learning.
Ipsos announces its Forces of CX solution on the Qualtrics XM Marketplace.
Got news? Submit it here.
📖 Interesting Reads
Relevant technology, marketing and data articles from around the globe.
Turns out VCs aren’t all obsessed with replacing humans with software. Great read from a16z about the value of professional services as a growth driver for technology businesses.