Frédéric-Charles Petit

Frédéric-Charles Petit is the founder and CEO of Toluna, a business he launched in 2000 with the goal of helping businesses make clearer decisions by bringing brands and people closer together.

Over the course of the last 25  years, Frédéric-Charles built Toluna from one individual based in Paris, through organic growth and strategic acquisitions, to a global organisation of more than 1,200 staff in 21 offices on 4 continents.

Toluna is now one of the world’s leading digital insights companies, serving thousands of enterprise and agency customers globally.

Frédéric’s mission remains to help change the way brands and consumers engage with one another, with the ultimate objective of transforming the market research industry into a mass market and social experience.