Voxpopme
Voxpopme’s integrated insights platform uses AI to collect, centralise and analyse qualitative research data from videos.
November 11 @ 1:00 pm – 1:40 pm GMT
This live webinar is in partnership with:
Betsy Shaak from Voxpopme, on making Consumer Connects stick at scale — lessons from a Fortune 50 program logging 27,000 hours of consumer contact.
Complete the form to register for this free virtual event
Every company wants its people closer to consumers. Consumer Connects make that literal, bringing people across your organisation into live conversations with the people they serve. Simple idea. Harder to make work at scale.
Recruitment needs to run smoothly. Employees need to participate. And eventually, consumer connection needs to become something people want to do, not something they’re told to do.
In this session, we’ll unpack what makes Consumer Connects stick across teams, markets and thousands of conversations.
Key takeaways:
- From mandate to habit: How successful programs create their own pull.
- The metrics that matter: Four numbers that show if it’s working.
- What scale looks like: Lessons from a Fortune 50 program, that logged 27,000 hours of consumer contact in one year.
- Who owns what: The operating model behind a repeatable program.
- Making year two happen: Five rules for building something that lasts.
- Going global: How to expand market by market.
Join us to make consumer closeness something your whole organisation does, not just talks about.
Speakers
Betsy Shaak
Betsy Shaak, VP of Product at Voxpopme, leads product development and strategy with her strong background in AI and market research.