attest research solutions

This article is based on discussions at a recent breakfast event sponsored by Attest. If you’d like to know more about this series of events, sign up for emails on the Attest website. I recently completed some work for a regulated utility supplier whose customer base – for various reasons – could only be interviewed […]

Insight 3.0 – Getting closer to the action Read More »

SurveyMonkey + Usabilla

If you missed it, SurveyMonkey announced yesterday that it was acquiring Dutch firm Usabilla, whose software is used by product managers, marketers and researchers to capture user feedback on websites and in apps. Here are 5 brief thoughts about that deal. 1. SurveyMonkey is having another bite at the enterprise market SurveyMonkey led the way

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UX Research Whiteboard

Market researchers: don’t get left behind by your UX peers. Discover some of the latest UX tools you can also use for wider market research. When the first websites and online services of what we used to call the ‘new media’ era were being built there were no user experience researchers or agencies to turn

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Demystifying Machine Learning - Insight Platforms

Sjoerd Koornstra of The House of Insights introduces the basics of Machine Learning, explains why insight managers need to be analytics translators and shares a CPG innovation case study.

Demystifying Machine Learning Read More »

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