The future of research is supposed to be healthy But it’s a conundrum. Managers are hungrier for customer insight and data than they have ever been. Maybe they’re more risk averse these days, and have to tick the box. Or maybe there’s a real trend toward putting the user at the heart of decisions. Either […]
Big money bets on the future of research Read More »
Out of the silence, a single word. “Idiot!” Me: a fresh-faced grad. My accuser: a red faced SRE. My crime? Forgetting to check my data tables against the hole count*. Meaning the whole deck had to be checked and re-written on the day of the presentation. Not my finest hour. It’s a reminder how much
Market Research and Technology: Past & Present Read More »
Emotion is key to designing digital experiences As a CX / UX agency, we have been working hard over the last 5 years to get deeper into the hearts and minds of users. We’ve been trying to define how the next generation of digital experiences should work. That means going beyond shiny features and whizzy
Opportunities and Challenges in EmotionAI Read More »
