What is Video Research?
Video research enables you to have conversations with people across the world. This is an intro to video research & how to use it.
Video research enables you to have conversations with people across the world. This is an intro to video research & how to use it.
In recent years market research has been transformed by automation. Here are 4 tips for how to succeed with DIY platforms.
An introduction to advertising testing, the different methods, key metrics, and tips for successful and impactful advertising testing.
DIY research can add a lot of value, while saving time and cost. Neil Gupta from Glow explains how to transform the impact of DIY research.
Learn what eye tracking is and how it can be used to support UX, advertising, packaging and shopper research.
Chatbots for research are a way of engaging respondents in a converstaion to gather both qual and quant data. Learn how they can help you
Learn about social intelligence, how it can be used, and how you can benefit from using it in your own insight strategy.
An introduction to mobile ethnography; it’s benefits, it’s uses, and the types of features needed.
Henrik Nielson, Founder of Fabula, explains what active sensemaking is, and how combining quant & qual gives better understanding of the ‘why’ behind the ‘what’
Rinat Sherzer, founder of Of Course Global, shares three Design Thinking case studies featuring Global Citizen, Pfizer and Capital One.
Digital Strategy Consultant Ed Bass explains the power of combining social listening, survey and search data to generate insights.
Curtis Arthur, founder of KnowledgeActiv8, shares practical tips for sweating insight assets by using simple, low cost templates and tools.