Courses / Essentials of UX Research

Essentials of UX Research Course

Learn the basics of product research with users.

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99 for unlimited access

Beginner Level

1.5 hours to complete

With clear principles, relevant examples and useful tips, this course will teach you:

  • What UX research is for: The key features of UX research, and how it differs from market research in purpose, application and ways of working.
  • Qualitative user research: Essential methods for qualitative user understanding, including observation, interviews and usability testing.
  • Quantitative UX & analytics: The key approaches to data-driven user insights, including feedback surveys, web / app analytics and biometric methods.

This course is for anyone who wants to learn the basics of UX research: researchers, marketers, product managers, data analysts and anyone else.

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