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Digital Qual Masterclass Series – Module 3: Smartphone Diaries & In-the-Moment Research

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October 15 @ 4:00 pm – 5:00 pm BST

This live webinar is in partnership with:
Recollective
Recollective is an industry-leading research tool for conducting online qualitative studies and developing robust insight communities.

The third of six modules in the Digital Qual Masterclass Series explores how researchers capture experiences as they happen, rather than relying on recall.

View all modules in the series.

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Overview

Smartphone-based research enables researchers to capture experiences in the moment, rather than relying on participant recall. This session explores how diary methods and mobile ethnography are used today, and how they can be integrated into modern qualitative study design.

This module showcases how mobile-first research has matured: participants are more experienced, platforms are more advanced, and the challenge is no longer data collection, but designing tasks that generate meaningful insight and making sense of richer datasets.

Key Takeaways

  • What smartphone diaries, mobile ethnography, and pre-tasking are — and when to use each approach
  • How to design tasks that capture real in-the-moment behaviour without overwhelming participants
  • How to maintain engagement across multi-day studies and reduce dropout risk
  • How to analyse and synthesise large volumes of multimedia data effectively

Speaker

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