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Tellet’s Ultimate Guide to AI Research Interviews

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May 16 @ 3:00 pm 4:00 pm BST

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Learn all about the opportunities and limitations of AI research interviews in this masterclass session with Tellet’s Greg Burke.

We’re human, you’re human, and your customers are too. But sometimes tick boxes, Likert scales and ‘any other comments’ input fields don’t feel very human at all.

To make research feel less robotic, Tellet turned to an unlikely source: AI.

In this masterclass, Tellet co-founder Greg Burke will reveal the lessons they’ve learned building the AI interviewer for customer research.

You’ll learn:

  • How to increase participation, satisfaction and duration of interactions with participants
  • Why VodafoneZiggo, Kantar and AkzoNobel have added Tellet to their research toolkit
  • How to ‘talk’ to datasets using a vector database
  • How to conduct studies across multiple languages at once without the need for translation services
  • How Tellet enables CPG brands to analyse the contents of customer’s cupboards (really)
  • Why it’s good to talk – even if you’re talking to an AI

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Learn all about the opportunities and limitations of AI research interviews in this masterclass session with Tellet’s Greg Burke.

We’re human, you’re human, and your customers are too. But sometimes tick boxes, Likert scales and ‘any other comments’ input fields don’t feel very human at all.

To make research feel less robotic, Tellet turned to an unlikely source: AI.

In this masterclass, Tellet co-founder Greg Burke will reveal the lessons they’ve learned building the AI interviewer for customer research.

You’ll learn:

  • How to increase participation, satisfaction and duration of interactions with participants
  • Why VodafoneZiggo, Kantar and AkzoNobel have added Tellet to their research toolkit
  • How to ‘talk’ to datasets using a vector database
  • How to conduct studies across multiple languages at once without the need for translation services
  • How Tellet enables CPG brands to analyse the contents of customer’s cupboards (really)
  • Why it’s good to talk – even if you’re talking to an AI

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