Research Tools Radar for Mar 6th 2024
The Research Tools Radar is a short, weekly digest of essential news.
Lots going on this week, too. Some new tools, plenty of new product, feature and partnership announcements, and lots to learn in our upcoming Qualitative Insights Summit.
Enjoy,
Mike
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⚒️ Latest Tools
A selection of the newest tools in the Insight Platforms directory.
PlumResearch provides streaming data analytics via its Showlabs dashboards, tracking 21 million panelists in 75 markets around the world.
Positly is a solution for recruiting research participants for academic and qualitative studies with a platform of 10 million+ people.
ThisThat provides services and gamified research technology for measuring brand uplift and campaign effectiveness.
Struct is a software platform with AI Voice Agents for survey research that pre-qualify respondents or conduct full phone-based interviews.
Research Clever is an agile quantitative research provider, offering services globally for both consumer and B2B target audiences.
This week’s edition is sponsored by BoltChatAI
BoltChatAI is a fully automated, AI-powered, qualitative research platform, designed to deliver actionable consumer insights in just 24 hours, rapidly speeding up your decision-making process.
Sponsor future editions of the Research Tools Radar
🎉 Product Updates
A roundup of new features and major upgrades from research tools.
Civicom CyberFacility just added live anonymisation so that users can do live audio masking or live video blurring.
Remesh now lets you upload your own data and use its Auto Code AI to find key themes, classify sentiment and summarise results.
dunnhumby has teamed up with location analytics platform Placer.ai for customer journey insights both in-store and out-of-store.
Similarweb buys Admetricks, provider of competitor intelligence and media planning tools, to create Similarweb Ad Intelligence.
Analytics platform Minitab launches a big update with AI-based automation and easier visualizations for data analysis.
Ipsos launches InnoExplorer, AI-powered innovation tools that apparently lead to higher trial and overall liking for new products.
Food & Bev innovation platform AI Palette bags another round of funding.
Attention measurement pioneer Lumen Research is granted a patent in the EU for its eye tracking data collection platform.
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📖 Interesting Reads
Relevant technology, marketing and data articles from around the globe.
And so it starts. MAGA uses AI to invent pictures of Trump with Black people. So much more of this to come in this election cycle.
Love this. Rather that politeness and restraint, what if there were actually benefits from creating sweary, aggressive and argumentative AI models?
Hourly rates for freelance market research on Upwork have dropped by 15% since the launch of ChatGPT.
Klarna’s AI customer support assistant is way faster, much cheaper and delivers better satisfaction than the humans … and will add $40m to the bottom line.