At the neuromarketing research agency Unravel, Nikki leads the development of novel consumer neuroscience metrics, as well as the application of machine learning in order to continually reinforce behavioral prediction.
Unravel | Neuromarketing Research is a full service consultancy that helps to predict and increase the effectiveness of marketing. Unravel reveals ... View Full Profile ...
The goal of many neuromarketing and consumer neuroscience studies is to predict behavior. Recently, a breakthrough new metric has emerged in this regard: neural synchrony. This refers to the degree to which the brains of different people synch up, sharing the same ... View More …
