Generative AI & Qualitative Research
A tidal wave of AI is heading for qualitative research. How will you ride it?
Generative AI tools like ChatGPT will drive enormous change in the research industry.
Online Qualitative Researchers need to understand the opportunities and challenges this poses so they can have an informed say in how AI is adopted by clients, agencies and technology platforms.
This on-demand webinar will help qualitative researchers understand the impact that generative AI will have on their work.
Tom Woodnutt of Feeling Mutual, Paul Kingsley-Smith of Qualzy and Mike Stevens of Insight Platforms share expert knowledge; tips an pitfalls; and a preview of the latest innovations in the space.
The webinar includes:
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Paul Kingsley-Smith is responsible for growth and development of the Qualzy online qualitative market research software.
Tom is the founder of insight & strategy collective Feeling Mutual. He is a leading expert in global, online and mobile qualitative research.
Mike is the founder of insightplatforms.com. He is a consultant, advisor and thought leader on the intersection of technology and research.
Qualzy | The Quality Insight Platform
Qualzy is a qualitative research platform that enables communities, focus groups, ideation, product testing and video analysis.
Feeling Mutual delivers agile qualitative research projects from Strategic and Creative Development, to Customer Journey, Innovation and UX.
Lightning Demo – Qualzy
Lightning demo of qualitative research and community platform Qualzy. 10-minute intro with product overview and platform walk-through.