Learn how customer innovation communities from incling help Whisker to develop new products for pet owners and their beloved animals.

Join us for an engaging (and pet-friendly) case study that brings to life the pivotal role Whisker and incling’s online community research played in beta testing Whisker’s ground-breaking Litter-Robot 4, ahead of launch.

Discover the triumphs and trials of running an innovative product beta test, where customers’ invaluable first-hand feedback was key to shaping the final product evolution and ensuring a successful go-to-market strategy.

Learn about the power of online community tasks and tools, and how these unveiled not only the real-world usage of the product but also highlighted fresh opportunities crucial to the product’s final optimisation.

Nick and Nick will also unveil their strategy for implementing a continuous customer community as an ongoing insight channel, capable of providing fresh insights throughout every phase of the innovation cycle. Don’t miss this enlightening session!