Bernice Klaassen
Bernice Klaassen founded Vibe Market Research, helping impact-driven organisations with insights, research strategy, and AI integration.
July 1 @ 4:00 pm – 5:00 pm BST
This live webinar will be run by:
Bernice Klaassen shares 8 key AI risks in market research and practical ways to reduce exposure while protecting trust.
Complete the form to register for this free virtual event
AI adoption in market research is accelerating, but speed without structure creates exposure that most teams haven’t fully mapped yet.
This session breaks down the eight most significant risks of using AI in research workflows, from hallucination and model drift to vendor lock-in, cost volatility, and client trust.
Drawing on real-world experience building AI-powered research processes, Bernice Klaassen walks through each risk category with practical hedging strategies you can apply immediately, whether you’re a boutique consultancy or an in-house insights team.
Speaker
Bernice Klaassen
Bernice Klaassen founded Vibe Market Research, helping impact-driven organisations with insights, research strategy, and AI integration.