AffectLab is a platform that unifies facial coding, eye tracking and brainwave mapping into a single reporting dashboard.
Search Results for: eye tracking
Delve into the key stages of New Product Development and the research that goes into each step of the journey.
The Role of Research in New Product Development Read More »
iMotions software integrates biometric sensors such as eye tracking devices, EEG, galvanic skin response, heart rate and facial expressions.
Clueify’s AI simulates eye-tracking studies and preference tests by predicting where users will look and how they will perceive a design.
Synapbox is an automated consumer insights platform that combines direct feedback from surveys, non-conscious measures such as eye tracking and emotion measurement, and automated object and message detection.Â
A curated list of books and resources for behavioural insights including primers on neuroscience, emotion and consumer psychology.
Our Favourite Books on Behavioural Insights Read More »
On-demand webinar.
A free webinar on behavioural and attention economics with Richard Shotton, author of The Choice Factory, and Mike Follett, founder of eye tracking tech firm Lumen Research.
What Can Behavioural Economics Teach Attention Economics? Read More »
VisualEyes simulates eye-tracking studies and preference tests. Upload designs directly or with plugins for Sketch, Figma or Adobe XD.
UXReality is a remote user testing solution with features for screen recording, webcam eye-tracking and facial coding, voice recordings and surveys.
Advertising research resources: learn about tools and methods for ad creative development, testing and effectiveness measurement.
Advertising Research Read More »