Accelerating Ad Performance: How Twitch uses Element Human to predict what advertising audiences will love

Part of the Ad & Brand Insights Summit

On-Demand Webinar: April 25th | 9am EST & 2pm UK

Can AI tell you if your ad will succeed?

Element Human helps brands and publishers to understand the subconscious and conscious drivers of human behaviour

Their consent-based platform uses smartphones and desktop devices to observe and measure how people interact with ​digital experiences.

In this session, Element Human will be joined by a leading digital publisher to present a compelling case study from the leading edge of audience insights.

Join this session to learn about:

  • the latest advances in capturing sub-conscious feedback
  • how emotion, memory and thought combine to​ drive ​human​ ​behaviour
  • how these data and insights can be used to make better predictions of advertising success.

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