Market Map of insight community platforms, broken down by quantitative, qualitative and hybrid approaches.
Market Map – Insight Community Platforms Read More »
Market Map of insight community platforms, broken down by quantitative, qualitative and hybrid approaches.
Market Map – Insight Community Platforms Read More »
An introduction to the history, methods, benefits, applications and key features of co-creation with customers and experts.
What is Co-Creation? Read More »
ResTech Propositions are a long way behind MarTech and AdTech. Here’s a 10-Point Case Study that shows how to close the gap.
This is What a Killer ResTech Proposition Looks Like Read More »
2021 will be a busy year for M&A activity in the insights industry. Mike Stevens explains why consolidation and digitisation go hand-in-hand.
2021: A year of hectic M&A in the insights industry Read More »
DIY survey research has transformed how organisations get feedback, measure performance and test new ideas. But DIY platforms vary massively. Learn about 8 leading DIY software tools and then watch their full length demos.
What is DIY Survey Research? 8 Examples with Full Length Demos Read More »
A video discussion about insight trends with Ian Ash, Co-Founder at Dig Insights & Upsiide, and Mike Stevens, Founder of Insight Platforms.
Dig Insights Video Interview: Mike Stevens Read More »
An article exploring some of the bigger picture trends that came out of the first Insight Platforms Demo Days.
What I Learned Watching 14 Research Software Demos Read More »
An overview of the different software options for managing and analysing qualitative user research, including a list of 15 specialist tools.
15 Tools to Manage and Analyse Qualitative User Research Read More »
As it adapts to life in the COVID-19 era, the research industry will see accelerated adoption of new technology. Here are seven examples.
Gradually, then Suddenly:Post Pandemic Growth in the Research Industry Read More »
A collection of apps and services for research and analytics with free or reduced cost options during the COVID-19 pandemic.
COVID-19 Specials: Free and Low Cost Deals for Research Apps and Services Read More »
10 ways for insight professionals to build skills and maximise productivity during the disruption caused by the Coronavirus.
Travel bans and altered plans: 10 ways for insight professionals to stay productive Read More »
User research and market research are normally separate. Should they be managed together? This article explores what’s similar and different about them.
Should User Research and Market Research Teams be Combined? Read More »