Innovations in real time Voice AI for research will have far-reaching impacts on participant engagement, data analytics & access to insights.
The Future of Research is Voice Read More »
Advanced text analytics solutions are useful tools in a researcher’s arsenal to handle nuance and context but always with human supervision.
How Human-in-the-Loop Gets the Most from AI: A Case Study Read More »
Analyze data sets collected in a virtual setting to create a more personalized and appealing shopping experience with ConceptSauce.
Decoding Shopper Behavior with Virtual Shopper Research Read More »
Chatbots for research have taken off: they are quick, unobtrusive and run on websites or natively in apps. Here are 10 chatbot survey tools.
The Top 10 Chatbots for User and Market Research Read More »
An overview of 10 software tools for dashboards, data viz and infographics, all of which have free tiers: Tableau Public, Power BI, Infogram and others.
10 Free Tools for Dashboards, Data Visualisation and Infographics Read More »
An introduction to advertising testing, the different methods, key metrics, and tips for successful and impactful advertising testing.
What is Advertising Testing? Read More »
With Concept Sauce technology, this toilet paper retailer implemented an improved shopping experience and a clear trade marketing strategy.
Unrolling Success: The Impact of Shopper-Centricity on Toilet Paper Sales Read More »
Insight Platforms article illustrating Top Survey Analysis Platforms: learn about different methods and tools for Survey Analysis.
The Top Ten Survey Analysis Platforms Read More »
Customer Experience (CX) is the accumulation of all interactions a customer has with a brand throughout their journey.
What is Customer Experience? Read More »
Explore AI-enhanced platforms for qualitative data analysis, video research, UX research, and tools that use synthetic data and chatbots.
5 Types of AI-Enhanced Qualitative Research Platforms Read More »
Social media listening means monitoring conversations on social media by tracking mentions of topics, brands, products, and more.
What is Social Media Listening? Read More »
All the key themes and learnings from the Insight Platforms July 2024 Demo Days virtual event: lots of AI and non-AI related stuff.
10 Key Themes & Learnings from Demo Days July 2024 Read More »