Eye tracking measures attention and is useful for UX, packaging, shopper & advertising research. See the top eye tracking tools here.
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Learn what eye tracking is and how it can be used to support UX, advertising, packaging and shopper research.
What is Eye Tracking for Market & User Research? Read More »
Affectiva shows how the combination of Emotion AI and Eye Tracking leads to more effective advertising testing and creative evaluation.
Emotion AI + Eye Tracking: Unlock New Insights For Your Advertising Testing Read More »
Market Map of eye tracking platforms for market and user research, including those who offer the technology through webcam and wearables.
Eye Tracking Solutions: Market Landscape Read More »
OK, I’ll be honest: neuromarketing is a bit of a bucket category in the directory. It includes lots of different techniques that are variously grouped under behavioural psychology, System 1 and emotionAI tools. And other fancy words. All these things stem from a recognition that asking questions (in online surveys, interviews or focus groups) doesn’t always get
What are Neuromarketing Research Tools? Read More »
A collection of some of the leading research, analytics and insights tech companies founded or based in India.
Leading Research Tech Startups from India Read More »
Eye Insights is a specialist provider of eye tracking and neuromarketing tools and services across Latin America.
Gazerecorder is a platform for online eye tracking insights that offers four distinct services.
EyesDecide provides online eye tracking solutions for market research and product design. The integrated platform supports building, running and analysing studies and simple projects can be completed in under an hour. A viewer replay feature provides real-time eye gaze and mouse movement replays for every participant, and heatmaps can be created by segmenting, filteriong or
Eye Square is a specialist provider of neuromarketing resaerch using eye tracking, facial coding and emotion analytics.