Go with the flow of innovation, learn new ways of working, and embrace complexity and the new practices that come along with it.
How to Effectively Manage Complex Research Schedules Read More »
Learn about the opportunities in AI for research agencies for driving process efficiencies and generating new value propositions for clients.
The AI Opportunity for Research Agencies Read More »
AI is set to disrupt survey research in two pivotal dimensions: how survey data is generated and how it is analyzed.
How Survey Research Will Be Transformed by AI Read More »
ConceptSauce explores five strategies for understanding customer preferences and placing products on shelves to improve the shopper journey.
5 Challenges and Strategies for Improving the Shopper Journey Read More »
Learn how to combine Behavioral Economics and Design Thinking methods to build an insights community for product development and marketing.
5 Reasons Why an Insights Community is Ideal for Building Behavioral Economic Models Read More »
This Market Landscape of AI Tools for Research & Insights represents over 250 specialist solutions and software tools in 11 different categories.
AI Tools for Research & Insights: Market Landscape Read More »
AI agents are autonomous software entities designed to perform specific tasks based on predefined objectives.
What are AI Agents for Research & Insights? Read More »
Virtual shopper research replicates in-store shopping experiences to allow brands to test product packaging, pricing, and shelf arrangements.
Revolutionizing Retail with Virtual Shopper Research Read More »
Implicit research provides the depth of understanding necessary to craft strategies that resonate on a deeper, more instinctual level.
What is Implicit Research? Read More »
What is synthetic data for research & insights? Learn how artificial data can mirror complex patterns and nuances in real-world information.
What is Synthetic Data for Research & Insights? Read More »
Shopper research investigates consumer behavior and preferences to uncover the motivations that drive purchasing decisions.
What is Shopper Research? Read More »
User experience research centers around users’ behaviors and challenges to better meet user needs and uncover existing usability issues.
What is User Experience Research? Read More »