All People

Matthew Hanlon is Global Director, Media & Consumer Marketing for e-commerce retail fashion platform ASOS. Matthew previously worked as the Senior Director for Global Marketing Science with Nike; Head of Insights and Analytics WESA & UK for PepsiCo; and held senior insights and analytics roles for Nielsen and Kantar. Read more…

With over 30 years in market research, David Katz is a trusted advisor for clients at Voxpopme, guiding them in transforming consumer feedback into clear, actionable insights. As VP of Sales & Client Services, David ensures insight leaders at top global brands maximize the potential of Voxpopme’s AI-powered video research Read more…

Craig Griffin has 25 years of global experience in market research and insight, with the majority of his career spent in Asia. He has been based in Thailand since 2005. In 2016, Griffin founded his own research consultancy, FUEL Asia, headquartered in Bangkok. FUEL Asia specializes in providing qualitative research Read more…

With over two decades of experience across major industry leaders like Lucid, Glimpse and Kantar, Lisa Hancock has become an expert at connecting the critical operations that drive organizational growth. As a seasoned strategist, she specializes in bridging the gap between technology, data, and business performance, ensuring seamless integration between Read more…

Naira Musallam, PhD is the co-founder of SightX and in-house expert for all things research, statistics, and psychology. She received her doctorate from Columbia University, and served as faculty at both Columbia and NYU. She has over 15 years of experience in data analysis and research across multiple sectors in Read more…

Tom Higgins has a solid background in marketing and communications, with experience in various roles such as Marketing Manager, Marketing Director, and Senior Product Marketing Manager at companies like Voxpopme, Ecuity Consulting LLP, and Sustainable Energy Association. With a BA in Communications & Business from the University of Liverpool, Tom Read more…

Justin Ibbett is the Founder and CEO of Focaldata. He is recognized as one of the UK’s leading experts on the use of MRP (Multilevel Regression and Poststratification), data, and machine learning in political and consumer research. Justin’s vision for Focaldata is to close the “understanding gap” between what organizations Read more…

Adam Di Tota brings nearly a decade of experience building B2B SaaS products, with a strong focus on Market Research solutions over the last five years, spanning both quantitative and qualitative research. Driven by a deep understanding of researchers’ needs, Adam is passionate about creating innovative solutions that address their Read more…

Holly is a mixed-method researcher at PA Consulting, specialising in short and long term communities to drive consumer understanding and support clients in developing and refining products and services. She has over 10 years’ experience in running online communities for the world’s biggest brands in tech, social media, telco and Read more…

Fiona is a qualitative researcher and moderator at PA Consulting, with 8 years of experience in the industry. She has particular expertise with tech clients and in B2B research, and specialises in ad-hoc qualitative research projects, using online and face to face methodologies. As such, she has a wealth of Read more…

Erica Dinger is Voxpopme’s Director of Research Services, where she helps clients learn more about consumers through fast, scalable consumer conversations. She was previously Head of Full Service Research Delivery at Qualtrics, where she help to grow the full-service research team to a multi-million dollar business. She previously held senior Read more…