All People

Julie Scabello is a Group Manager at Platform One Europe, where she leads strategic research projects, support team development, and contribute to the continuous improvement of methods and tools, particularly around the application of AI to insights. Over the years, she supported brands and organizations in understanding consumer behavior through Read more…

Celia Veritas is an Account Director at Platform One Europe, working at the intersection of customer intelligence, research technology, and insights consulting. Based in Annecy, France, she brings experience in market research, customer experience, and creative advisory work, including public speaking on the role of AI in advertising and creativity. Read more…

Matthieu Perrin is the Managing Director of Platform One Europe. Matthieu has over 25 years of experience in the SaaS industry and the market research sector. He has extensive expertise in launching French and European affiliates for North American and Australian SaaS companies, with strong skills in go-to-market strategy, business Read more…

Lewis Reeves is the founder and CEO of Walr, an enterprise platform providing end-to-end online data collection for research, covering survey building, audience access across 100+ markets, and data structuring. He co-founded his first research business at 23, which became Savanta, before launching Walr at 28. Under his leadership, Walr Read more…

Dr. Henri Schildt is Professor of Strategy at Aalto University, with a joint appointment at the School of Business and School of Science. Currently Henri is on a leave of absence from his professorship, keeping himself busy as a co-founder and CEO of AI analytics start-up Skimle.com. Over the two Read more…

Clare Woodward is an experienced clientside researcher. Author of the MRS clientside sampling, language, and methodology EDI guideline documents, and the MRS AI Clientside Best Practice Guidelines. Read more…

Dinush De Alwis is an accomplished Statistics and Data Science professional with 15+ years of experience applying machine learning, data science, and AI across the CPG sector. With a strong academic foundation in quantitative methods, he brings deep analytical rigor to complex business challenges and a consistent track record of Read more…

Andy Tope is an experienced Global Consumer Insights & Analytics leader with 17+ years experience in consumer insights and analytics both agency and clientside. His experience spans multiple geographies (Japan, North Asia, US, Europe and UK) in roles ranging from human insights and analytics, innovation, behavioral science and AI. Andy Read more…

Manny Rodriguez has extensive work experience in various leadership and sales roles. Manny is currently the Managing Director and Market Research Executive at Forsta since October 2023. Prior to that, he was the Vice President of Global New Business at Forsta from January 2022 to October 2023. From August 2019 Read more…

Debi Hart leads the development of Research HX at Forsta, a seamless, integrated platform designed specifically for market researchers. With over 20 years of experience in technology, product development, and market research, Debi has been at the forefront of incorporating AI into cutting-edge tools that empower researchers to unlock deeper Read more…

Amy Mullen is a Strategic Customer Success Manager at Recollective, where she partners with clients to design thoughtful studies, create engaging participant experiences and get deeper insights from their qualitative research. Prior to Recollective, she spent seven years at Ipsos, where she built her experience in the research industry. She Read more…

James Wycherley joined the IMA as Chief Executive in May 2015 after 10 years as Director of Customer Insight and Analysis at Barclays. He is the author of Transforming Insight (2020) and The Insight Leader’s Playbook (2025) and his Transforming Insight podcast has been downloaded over 23,000 times. He is Read more…