Generate Ideas. Optimise Concepts. Launch Brilliant Products.

Learn the research secrets behind successful ideas.

This free masterclass series is for anyone who works in product or service innovation: marketers, designers, product managers, insights professionals and researchers.

You’ll learn about the different stages of concept development, including early stage ideation and testing; optimisation and refinement; and launching products successfully into market.

In this 3-part masterclass series, you’ll learn from innovation experts at Dig Insights and the innovation insights platform Upsiide. Dig Insights is one of the world’s fastest-growing and most successful research agencies and Upsiide is a clever research platform for testing ideas simply and cost-effectively.

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