Blog Articles Blog articles are produced by the Insight Platforms team and our partners. Here, you will find: Explainers: quick reference guides for research & analytics methods and technologies Market Maps: visual landscapes for sub-categories in the research and restech industries Top Tool Collections: lists of leading solutions in various research & analytics categories Tips & Guides: learning content to help researchers understand more about specific topic areas Latest Articles Recent Blog Articles Partners View all companies > All Blog Articles Filter content by type, topic or company Blog Category Select contentSearch by article typeTips & Guides (110)Strategy (51)Uncategorized (25)Explainer (24)Top Solutions (24)Market Maps (17)Reviews (17) Topic Select contentSearch by topicA/B Testing (5)Access Panels (3)Accessible Research (1)Advanced Statistical Techniques (10)Advertising Experiments (4)Advertising Testing (12)Advertising Tracking (4)Advertising/Campaign Effectiveness (7)Agile Qualitative Research (40)Agile Quantitative Research (44)AI (20)AI Agents (7)AI Interviews (7)AI Moderation (9)APIs (6)App Analytics (3)Artificial Intelligence (63)Audience Panel (2)Audience/Consumer Segmentation (4)Audience/Market Measurement (2)Augmented Reality (1)Automated Neuromarketing (3)Automated Reporting (18)Automated Survey Research (38)B2B Research (4)Behavioural Analytics (14)Behavioural Economics (7)Behavioural Insights (3)Behavioural Research (5)Behavioural Science (9)Behavioural Tracking (8)Biometrics (3)Blockchain Panel (1)Brand Research (8)Brand Tracking (5)CAPI (Face-to-Face Interviews) (2)Card Sorting (2)CATI (Telephone Interviews) (1)Chat/Messaging Surveys (8)Chatbots (15)Co-creation (9)Coding/Data Entry (5)Competitor Analysis (3)Concept Screening (8)Concept Testing (15)Conjoint Analysis (3)Content Analytics (2)Content Testing (1)Conversational AI (22)Conversational Surveys (11)Conversion Rate Optimisation (CRO) (4)Copy Testing (1)Creative Testing (3)Cross-tabulation (3)Crowdsourcing (3)Custom Panels (1)Customer Advisory Board (1)Customer Experience (CX) Feedback (26)Customer Journey Analytics (4)Customer Journey Mapping (5)Customer Panels (5)Customer Satisfaction (CSAT) Surveys (14)CX Analytics (19)Dashboards (11)Data Analytics (21)Data Connectivity (13)Data Fusion (1)Data Mining (2)Data Processing (4)Data Scraping (6)Data Visualisation (19)Depth Interviews (4)Design Thinking (2)Desk Research (1)Dial Testing (2)Diary Studies (8)Digital Analytics (1)Digital Content Strategy (1)Digital CX – NPS – CES – CSAT (7)Digital Journeys (4)Digital Marketing Analytics (1)Digital Transformation (19)Discussion Tools (1)DIY Sample (10)DIY Surveys (19)Emotion Analytics (12)Employee Engagement (2)Employee Experience (EX) (2)Employee Feedback (3)Employee Surveys (6)End-to-End Survey Platforms (6)Enterprise CX Management (9)Enterprise Feedback Management (1)Ethnography (9)Expert Communities (1)Eye Tracking (12)Face-to-Face interviewing (1)Facial Coding (6)Feedback Analytics (7)Forecasting (1)Freelancer Researchers (3)Gamification (1)Generative AI (24)Group Discussions/Focus Groups (9)Healthcare Research (1)Heatmaps (5)Ideation (4)Image Analytics (4)In-app Surveys (3)In-Context Testing (1)In-page Surveys (1)Influencer Analytics (6)Infographics (4)Innovation Research (3)Innovation Testing (1)Insight Activation (20)Insight Communities (27)Insight Transformation (36)Integrated Data (14)IRT (Implicit Response Testing) (5)Journey Mapping (5)Kiosk Surveys (1)Knowledge Management (23)Lean Insight (18)Long Term Communities (7)Machine Learning (42)Market Data (1)Market Trends (3)Messenger Research (1)Mobile Ethnography (18)Mobile Panel (1)Mobile Qualitative (33)Mobile Surveys (6)Mobile Web Surveys (3)Multi-mode Surveys (3)Multivariate Stats and Modelling (2)Multivariate Testing (2)Neuromarketing (6)NLP (Natural Language Processing) (9)NPD (New Product Development) (2)NPS (Net Promoter Score) (5)Offline Surveys (1)Online Collaboration (8)Online Communities (22)Online Focus Group Hosting (3)Online Focus Groups and Forums (18)Online Panel/Sample Exchange (3)Online Qualitative (46)Online Surveys (10)Online Workshops (8)Opinion Polling (2)Pack testing (1)Packaging Research (3)Participant Recruitment (7)Passive Measurement/Metering (3)Path to Purchase Research (3)Predictive Analytics (7)Price Optimisation (2)Pricing Research (2)Privacy (1)Product Development Research (6)Product Feedback Management (1)Product Research Management (1)Product Testing (7)Project Management (3)Qual-Quant Hybrid (17)Qualitative Data Analysis (19)Qualitative Pre-Tasking (7)Qualitative Research (54)Rapid Surveys (2)Ratings & Reviews (2)Real-Time Consumer Feedback (4)Real-Time Research (2)Remote Qualitative Research (26)Remote User Testing (10)Reporting (10)Research Management (5)Research Repository (5)Researcher Marketplace (2)Sample Management (5)Screen Recording (4)Search Analytics (2)Sensemaking (1)Sensory Research (1)Sentiment Analysis (8)Session Recordings / Replay (1)Shopper Panel (1)Shopper Research (13)Short Term Communities (12)Simulated Testing (1)Social Media Listening/Intelligence (14)Social Media Recruitment (1)Social Media Sampling (1)Statistical Analysis (11)Statistics and Data Science (5)Survey Analysis (26)Survey Data Centralisation (2)Survey Gamification (1)Survey Panel (4)Survey Research (35) Company (ACF) Select contentSearch by company nameInsight PlatformsFlexMRFeeling MutualSightXConcept SauceBulbshareCaplenaDig InsightsEmazing RetailingFastunaYouScancodeitFuel ASIAincaKnitLumenParaffinPotentiateSavantaUpsiideZappiBolt InsightDiscussEmporia ResearchFathomField NotesFinch BrandsFuel CycleGastrographGlimpseGlowinclingIndeemoInfotoolsInnovateMRKLCMarket Logic SoftwareMarketResponseMethodifyquantilopeQuillit by CivicomRecollectiveResponse:aiSagoSonarSurveyMonkeyTolunaTriple iTSAPIY2S ConsultingYabble articleWhy Narrative Crafting is Becoming Research’s Most Valuable SkillarticleHow Research Professionals Will Evolve in an AI-Enhanced Landscapearticle7 Ways AI Levels the Playing Field for Freelance Researchers and Micro AgenciesarticleWhen Agencies Build Tech: Insights from Research Innovatorsarticle5 Practical Ways to Manage AI Anxiety in ResearcharticleSynthetic Data: Test a Product with Tomorrow’s Customers TodayarticleAI & The Future of Life, The Universe & Everything: A Reading ListarticleTap into Real Consumer Behaviour From Social Media With AIarticleConnect the Dots Between Surveys and Reviews for Unified IntelligencearticleThriving in the AI Era: The Essential Skillset for Insights ProfessionalsarticleFive Key Trends Shaping AI’s Impact on Qualitative Research in 2025articleAI-Moderated Interviews: A New Approach to Fighting Research FraudarticleExpert Tips for Successful DIY Market Research Implementationmarket mapSocial Media Listening: Market LandscapearticleTop Tools for Social Media ListeningarticlePurpose-Built AI Tools for Research vs General-Purpose LLMs: What’s the Difference?articleSightX Survey Research Guide: Van WestendorparticleThe Evolution of Corporate Insights: Breaking Down Traditional Barriers with Knowledge Empowerment View more (246)
articleThe Evolution of Corporate Insights: Breaking Down Traditional Barriers with Knowledge Empowerment
