Filter, Not Oracle: The Honest Case for Synthetic Users and Digital Twins
Adriana Rocha reveals when synthetic users can be trusted—and when they fail—using evidence from 11,000+ AI interviews.
16 events found.
Events
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A Deep Dive into Synthetic Panels: The Case Against Them
Josh Speyer unpacks synthetic panels, exposing AI sample risks, black-box bias, and the illusion of precision in research today.
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Insight That Compounds: A Live Look at How Bolt Intelligence Amplifies the People Behind Insights
Bolt Insight is a global insight and market research company helping organisations make better decisions by staying close to real consumers.
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Glaut Demo: Glaut Intelligence: Compress Analysis from Weeks to Hours, in one platform.
Glaut is the full operating system from data collection with AI-moderated interviews to advanced analysis and report creation.
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Caplena Demo: Analyse CX, Ad-Hoc, Reviews and Support Data in One App – And Spread The Insights in Your Organisation
See how Caplena uses AI to transform survey analysis, CX tracking, and insight workflows with human oversight built in.
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Forsta Demo: Meet Your Research Agents: AI That Transforms Data Into Clear Stories
See how insights teams use AI to analyze dashboards/slides like stakeholders, sharpening “so what” stories.
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quantilope Demo: The Future of Early-Stage Research: Bespoke Synthetic Consumers with Category Twins
Join quantilope's Sam Usher for a demo of Category Twins, turning tracking data into interactive consumer personas.
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Recollective Demo: The Blank Canvas Problem in Qual Research — and How to Solve It
Explore how Recollective supports consumer research, concept testing, shop-alongs, and innovation co-creation.
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The New Era of Collective Intelligence: Integrating Research, CX, BI and CRM Data Into a Single Workflow
Joao Calixto and Fred Gallo show how connected data and curation turn fragmented insights into collective intelligence.
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AI in Qualitative Research is All About Culture & Practices, Not Just Tools
Henri Schildt on how AI reshaped expert work and leaders must guide culture, bias and design practices for high-quality insights.
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AI in Market Research: 8 Risks You Need to Know, and How to Hedge Them
Bernice Klaassen shares 8 key AI risks in market research and practical ways to reduce exposure while protecting trust.
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The Corporate Researcher’s Guide to Personas, Synthetic Data & Digital Twins Masterclass
Learn the basics of AI Personas, Synthetic Data & Digital Twins in this virtual masterclass accompanying the Corporate Researcher's Guide.
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Lean Growth: A Marketing Masterclass for Research Tech Startups
Norbert Sari will include five mini modules to sharpen positioning, generate quick wins, and build daily marketing habits that stick in this online masterclass.
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Future Leaders by Design: Building Leadership Capability for Growth Teams
Join leadership coach Rachael Fraser for a virtual session on developing growth teams through intentional leadership development.
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The Corporate Research & Insights Summit
The Corporate Research & Insights Summit: an exclusive one-day event for client-side researchers & insights professionals. London, Sept 2026.
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The Qualitative Insights Summit 2026
The Qualitative Insights Summit: free online conference with the latest ideas, methods and tools for qualitative market research & insights.