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Market Map: Chatbots for Research

Chatbot platforms are increasingly being used for market research, user research and CX feedback. Here is a market map of platforms built specifically for this...

How leading insight teams combine research and data analytics – part 3: Mail Metro Media

Becky Hillcoat, Strategic Insight Manager at Mail Metro Media, describes how her team uses research and data analytics for deeper consumer insights

How to build a great insight community

Insight communities can be costly and time-consuming to set up. You want to make sure they succeed. Here are 10 factors that help make a...

What is an Insight Community?

Insight communities are private online environments where engaged customers take part in multiple research projects over time. 

27 of the Top Research Marketplaces

Marketplace business models dominate the internet, and market research is starting to adopt them. Here are here 27 marketplace platforms for research.

Insight 3.0 – Getting closer to the action

This article is based on discussions at a recent breakfast event sponsored by Attest. If you’d like to know more about this series of events,...

How leading insight teams combine research and data analytics – part 2: Just Eat

Rufus Weston, Just Eat's Head of Insight, explains how his company builds consumer and restaurant insight from market research, user research and analytics

How leading insight teams combine research and data analytics – part 1: Turner EMEA 

Pedro Cosa, VP Data & Consumer Insight at Turner EMEA, talks about bringing market research, digital media and data science under one umbrella

5 quick thoughts on SurveyMonkey’s purchase of Usabilla

If you missed it, SurveyMonkey announced yesterday that it was acquiring Dutch firm Usabilla, whose software is used by product managers, marketers and researchers to...

How to Autonomate your Agency

Mike Stevens explains how 'autonomation' - an idea borrowed from lean manufacturing - can help agencies transform by combining human skill with technology

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