What is this event about?
System 1. Implicit Responses. Emotion AI. Consumer Neuroscience. If you want to understand people, you need to do far more than just ask them questions.
The Behavioural Insights Summit showcases thinking, case studies and technology from the leading edge of human understanding.
Who is this event for?
Learn about new System1 tools and creative techniques to help you understand consumers
See case studies from leading companies to inform your brand planning and management
Understand how you can get deeper insights about people to inform your next project
The Zero-Party Data Advantage: Connecting Opinions and Outcomes
On-Demand Masterclass from Howard Ming, from DISQO. Learn how zero-party data works and see the advantages to be leveraged into your business.
Making Behavioral Research Emotion Driven, DIY and 4X Faster
On-Demand Masterclass by Lava Kumar, from Entropik. A session about how technology made behavioural research not cost and labor-intensive.
Analysing Instagram: Visual Semiotics at Scale
On-Demand Masterclass with Andy Dexter from Signoi. Understand how you can leverage Instagram visual semiotics into your business, at scale.
Unlocking the Science of TikTok and Influencer Marketing
On-Demand Masterclass with Matt Celuszak of Element Human and Chloe Ashe of Whalar on the behavioural science of TikTok Influencer Marketing
Which Songs Will Lead the Spotify Charts? Our Brains Reveal the Answer
On-Demand Masterclass by iMotions’ Jessica Wilson and Unravel’s Nikki Leeuwis & Tim Zuidgeest: how brain analytics tell the next spotify hits!
How In-Context Ad Testing Upends the Insight Industry
On-Demand Masterclass with Mike Follet from Lumen, explaining why in-context creative testing makes comms more attractive and efficient.
With the Eyes of AI
On-Demand Masterclass by Julia Saswito & Dr. Christian Scheier from aimpower on how to leverage AI to improve creative and predict consumer behaviour.
The Appliance of Behavioural Science
On-Demand Masterclass with Richard Shotton, from Astroten, author of The Choice Factory about the applications of behaviour science concepts into marketing.
Eye Tracking, Biometrics, and Facial Coding, Oh My! How to Harness the Power of Neuro Tools
On-Demand Masterclass with Bob Granito, from IVP Research Labs uncovering the power of leveraging neuro tools to feed your business needs.
The Behavioural Research Tech Landscape
On-Demand Masterclass with Mike Stevens explaining the universe of behavioural research techniques, tools and business usage.
Bridging the Say-Do Gap with Video AI
On-Demand Masterclass from Sam Curtis, Dan Jenkins & Giovanna Fortuna from Big Sofa. Learn how to use video research to bring better insights than claimed responses.
Frequently Asked Questions
Anyone who wants to learn about the latest behavioural insight innovations: insight managers, researchers, brand managers, innovation consultants, strategic planners ...
The conference will take place on Oct 6th and 7th 2021.
The conference is free to attend.
The conference is curated and hosted by Insight Platforms, which is a trading name of What Next Strategy & Planning Ltd.
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